Sean Kang Email & Phone Number

Seoul, KR

Seoul, South Korea

TMRS is a premium lifestyle e-commerce platform.

• Promoted to Director in March, 2020
• Responsible for all marketing-strategy activities including app monetization planning, on-site promotion, B2B marketing and branding (+ Additional coverage on Dailyhotel marketing from recent acquisition)
• Currently managing 10 teams of 37 members

Gangnam-gu, Seoul, Korea

• Joined as Marketing Director of mobile game sector in NCSOFT, Korea’s premier developer of multiplayer online games. Leading the marketing team to successfully launch mobile games throughout Korea, Japan and Southeast.
• Led 3 teams of 13 members
• … Show more Joined as Marketing Director of mobile game sector in NCSOFT, Korea’s premier developer of multiplayer online games. Leading the marketing team to successfully launch mobile games throughout Korea, Japan.
• Ensuredand monitoring growth sustainability rate of 6 launched mobile games
• Orchestrated marketing strategy plan in launching Lineage M and contributed in securing pre-registration of 5.5 million users
• Analyzed in/external data of Branch(former TUNE) and developed marketing BI

Jung-gu, Seoul, Korea

• Drove marketing strategy development from its early stage and attracted investment of over $17M. Orchestrated marketing management in advertising the value and potential of 8PERCENT.
• Devised growth hacking model to secure incoming investors - Turned short-term bond (less than a week) into tutorial investment goods and utilized in marketing strategy (83% have become actual investors and marked far.
• Built data-driven decision making system - Bond… Show more Drove marketing strategy development from its early stage and attracted investment of over $17M. Orchestrated marketing management in advertising the value and.
• Built data-driven decision making system - Bond investor user journey / loan screening process / visualized system of account data using Elastic Search & Kibana - Applied to marketing strategy by using SQL query.
• Successfully launched TV campaign on minimum interest rate compensation - Proceeded mass media campaign and brought innovation in the industry by introducing new interest rate scheme Show less

• Built data-driven marketing strategies to increase user acquisition and ultimately maximize exposure
• Adopted the deferred deep link of TUNE MAT, the very first attempt case in South Korea.
• Gained over 30,000 users per week by using homescreen creatives of BTS (the facebook, nCPI), which was recognized as a new market chance in SE Asia.
• Named 2015 Employee of the Year by peers for outstanding performances.

• App store service PM / Developed Marketing platform
• Built CPS marketing platform - Devised proto-type CPS (Cost Per Sale) marketing platform for monetary support of developers - Orchestrated business development process of KAKAO game with CPS Affiliate Agreement
• Led ‘One Store’ Project - Led payment/settlement part in Integration Project of Korea’s three mobile communication companies (SKT, KT, LGU+)’ local app market

• Developed the mobile Apps and Launched in the global market
• Mint Market - This is a mobile app that can trade used goods between colleagues and alumni using authorized facebook network API - Secured 450,000 users in 3 months throughout North America, Korea
• Dish-pal - An inventive social networking app for food - Apple App store Global Featured App, Food category recommended App

Operating Core Platform