For over 25 years, I have been passionate about helping brands and businesses thrive through the power of performance TV advertising. As the founder and CEO of Envision Response, an award-winning creative and production agency, I guide clients to the right direct-to-consumer strategy, create engaging TV spots, and optimize their marketing ROI.I have also been a serial entrepreneur, launching and growing five successful companies, including two exits. I have worked with some of the most iconic brands in the industry, such as Sonicare, Oxiclean, George Foreman Grill, and Blue Cross Blue Shield. I have extensive expertise in consumer packaged goods, natural food products, housewares, and Medicare insurance. I am always looking for new challenges and opportunities to leverage my skills and experience in branding, copywriting, directing, producing, media buying, digital marketing, and data-driven marketing.