A seasoned professional in the CPG/FMCG world, passionate about creating future-ready mindsets and developing entrepreneurial leadership. With over 17 years of experience, I've navigated the complex landscape of commercial and general management across various categories and omni-channels in Southeast Asia.My journey began with Unilever and Suntory, where I spent a decade honing my skills across multiple functions. These experiences built a solid foundation, giving me a deep understanding of the industry’s fundamentals and best practices.But I didn't stop there. My entrepreneurial spirit drove me to share my knowledge with small and medium enterprises and startups, helping them embrace digital transformation, manage change, and turn their businesses around. I've seen firsthand how the right strategy and mindset can transform potential into success.I thrive on challenges and enjoy collaborating with diverse teams to drive growth and innovation. Whether it’s through mentoring future leaders, developing strategic initiatives, or diving into data to find actionable insights, I’m all in.If you’re looking for someone who combines strategic thinking with hands-on execution and a passion for empowering businesses to reach their full potential, let’s connect!