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Sean McKay is a UX-driven product leader and entrepreneur with over 30 years of experience delivering digital experiences that are meaningful to users and effective for business. He is known as a passionate systems thinker who uses practical UX methods, common sense, and never-ending optimism to improve the digital world around us. In 2023, Sean launched Whole Product Thinking — a new consultancy focused on helping product teams bridge the gap between user needs and business goals. His practical approach includes a visual framework to help organizations transcend industry debates by creating a shared understanding of the core concepts and activities required to deliver effective digital products. Before starting Whole Product Thinking, Sean founded Handrail, a user research management platform focused on helping ‘organizations succeed with research at scale.’ Sean led his team through the complete SaaS product lifecycle, including an acquisition by UserTesting, where he served as VP of Product Strategy.
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Co-CeoDmark Energy SolutionsCedar Rapids, Ia, Us -
Co-Founder And CxoStealth Startup May 2024 - PresentMountain View, Wy, Us -
Product Strategy & Design ConsultantWhole Product Thinking Aug 2023 - PresentA practical framework, resources, and consulting to help align teams and structure conversations about how to deliver truly human-centered products that are effective for business.In addition to team coaching, I can help boost your team through contract engagements or a fractional role in a range of disciplines:- Product & Design Strategy - User Research & Customer Understanding- Experience Architecture - Product & Interaction Design- Product Analytics & UX MetricsI'll be publishing articles and resources very soon on LinkedIn and Substack.https://wholeproductthinking.substack.com/ -
Health And Well-BeingCareer Break Jun 2023 - Aug 2023I finally took a summer off, and it was awesome! It gave me the needed time to reflect and recharge by spending time with family and friends, mountain biking, boating, and traveling. I also worked on the build-out of a game room in our basement, using my own two hands to create in the physical world again! A big shout out to my wife for encouraging me to take time for myself after living a founder's life for so many years!
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Vice President, Product StrategyUsertesting Aug 2021 - Jun 2023Los Gatos, California, UsJoined UserTesting as VP of Product Management - Insight Repository, post-acquisition of Handrail. Transitioned to VP of Product Strategy, focusing on developing and promoting a comprehensive strategy for the entire platform. -
Vice President, Product Management - Insights RepositoryUsertesting Jan 2021 - Aug 2021Los Gatos, California, Us -
Founder & CeoHandrail, Inc. (Acquired By Usertesting) Mar 2015 - Jan 2021Coralville, Iowa, UsFounded and led the creation of Handrail, an end-to-end collaborative user research and insights platform focused on helping organizations succeed at scale. Key Achievements:- Bootstrapped SaaS enterprise platform from concept to initial product offering using a hybrid working model of shared and dedicated resources.- Obtained deep customer understanding through customer discovery calls, user research studies, and analytics.- Achieved B2B product market fit and secured outside investment.- Collaboratively managed a dedicated team to define, design, develop, and deliver the product to market. - Built an industry-recognized brand and lead generation pipeline through sponsorships, thought leadership content, and speaking.- Implemented an in-person “Jump-start” training service to empower teams with user research best practices and the Handrail platform.- Managed the acquisition of the platform by UserTesting in 2021 -
Founder & CeoConnectfive, Inc. Jul 2006 - Jul 2019Coralville, Iowa, UsCreated a UX consultancy to serve a range of clients. Expanded the company to a team of 20+ practitioners to support a next-generation Ag Tech product initiative that lasted nine years.- Spearheaded the user research, design, and validation of a next-generation embedded touchscreen display.- Secured project charter and funding through effective communication of the UX vision to senior leadership.- Managed an annual budget and SOWs to service five major product lines and supported 30+ scrum -teams with UX/UI deliverables.- Orchestrated cross-functional customer teams to understand business and product goals, leading global user research activities, including customer interviews, concept validation, usability testing, and benchmarking. -
User Experience DirectorRoom & Board Jul 2004 - Jul 2006Minneapolis, Minnesota, UsDefined and directed interactive design projects for the newly formed web services group. Led the design and implementation of Room & Board’s first online ordering initiative, resulting in immediate revenue growth with above-average conversion rates. The initial success led to the expansion towards full e-commerce capabilities, including interactive fabric/color viewing and custom furniture configuration.Significantly improved the ability to measure and analyze user behavior for roomandboard.com and online marketing campaigns. Automated the web production workflow for 3,500+ products, resulting in increased productivity and substantial cost savings. -
Ux Design Director, Co-FounderVo2 Media, Inc May 2000 - Jul 2004Established and led the vision for the company, overseeing new business development, strategy, and design. Services included strategic consulting, web design, motion graphics, and print design.Key clients and brands included: Belvedere and Chopin Vodka, NBC Sports, Intel Corporation, and Summit Brewing.
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Interactive Media Instructor & CoordinatorMinneapolis College Of Art And Design Aug 1998 - May 2000Minneapolis, Mn, UsDeveloped the Interactive Media curriculum and course track. Taught a variety of interactive courses (three per semester) and collaborated with other Interactive Media instructors to implement the curriculum. Redesigned and maintained MCAD's public website and implemented a new online system to support Distance Learning courses. -
Director Of Interactive MediaLarsen Nov 1993 - Jul 1998Founding member of Larsen’s interactive group with ownership of the vision, development, and management of the interactive group and services. Responsibilities included strategic planning, information design, creative and technology direction, interface design, project management, and client relations. Contributed to new business development, including client presentations, proposal writing, and public speaking.
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Graphic Designer/Production ManagerVisual Logic Incorporated Jan 1992 - Sep 1993
Sean Mckay Skills
Sean Mckay Education Details
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University Of Northern IowaGraphic Design
Frequently Asked Questions about Sean Mckay
What company does Sean Mckay work for?
Sean Mckay works for Dmark Energy Solutions
What is Sean Mckay's role at the current company?
Sean Mckay's current role is Co-CEO.
What is Sean Mckay's email address?
Sean Mckay's email address is se****@****ive.com
What is Sean Mckay's direct phone number?
Sean Mckay's direct phone number is +131924*****
What schools did Sean Mckay attend?
Sean Mckay attended University Of Northern Iowa.
What skills is Sean Mckay known for?
Sean Mckay has skills like User Experience, Information Architecture, User Interface Design, User Experience Design, Creative Direction, Interaction Design, Web Design, User Centered Design, Digital Strategy, Art Direction, Experience Design, Usability Testing.
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