Sean P. Griffin

Sean P. Griffin Email and Phone Number

Marketing Leader | Communication Strategist | Brand Storyteller | Former NBCU, MSNBC, CNBC, ESPN, ABC, JMA Wireless | Currently at Arrcus, a Silicon Valley Startup @ Arrcus, Inc.
Sean P. Griffin's Location
Syracuse, New York, United States, United States
Sean P. Griffin's Contact Details
About Sean P. Griffin

I am a dynamic, accomplished leader with a history of contributing to organizational profitability by driving all aspects of global marketing for organizations in multiple industries, including technology, entertainment, media, and education. I’m adept at developing and implementing innovative, revenue-generating campaigns with a focus on branding, product positioning, event planning & management, and organizational strategy. I have a demonstrated talent for leading high performance marketing teams that consistently meet or exceed aggressive performance standards. I’ve been recognized by colleagues, customers, and senior leadership for exceptional interpersonal and relationship-building skills. I have worked for many major media and communication companies including ESPN, SportsCenter, NBC, NBC News, CNBC, NBC Olympics, MSNBC, ABC Sports, Super Bowl XL, Disney, and others. I currently lead corporate and external marketing a Silicon Valley Networking Software startup, Arrcus. Areas of Expertise:• Marketing Leadership • Strategic Planning • Tech Startup Strategist • Operations Management• Marketing Communications• Corporate & Product Branding• Product Positioning, Launch, & Marketing• Strategic Partnerships• Event Management• Team Leadership• Go-To-Market Planning• Social Media• Advertising• SEO• Lead and Demand Generation Marketing • Brand EvangelismProfessional Highlights• As member of the 2007 NBC News Marketing & Sales team, implemented campaigns that generated $1B total ad sales revenue. (NBC Universal)• Drove creative development and game-day execution of $40M marketing sponsorships for the NFL's 2006 Super Bowl XL. (ESPN & ABC Sports)• Facilitated new revenue generation by implementing SaaS tool to streamline marketing campaigns and communications. (JMA Wireless)• Directed cross-platform, targeted marketing campaigns, which increased student applications by 40% and total enrollment by 25% from 2008 – 2013. (Onondaga Community College)

Sean P. Griffin's Current Company Details
Arrcus, Inc.

Arrcus, Inc.

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Marketing Leader | Communication Strategist | Brand Storyteller | Former NBCU, MSNBC, CNBC, ESPN, ABC, JMA Wireless | Currently at Arrcus, a Silicon Valley Startup
Sean P. Griffin Work Experience Details
  • Arrcus, Inc.
    Senior Director, Corporate Communications And Marketing
    Arrcus, Inc. Dec 2022 - Present
    San Jose, California, Us
    Drive communications, PR, branding, digital strategy, and event management• Responsible for press and media relations, press release development, and story outreach.• Develop go-to-market strategies and design and CTA campaigns for products, solutions, and customer/partner collaborations • Enacted multi-channel strategy to target Arrcus prospects through lead generation outreach • Direct annual global events, including speaker positions, live technical product demos, and virtual events.
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  • Arrcus, Inc.
    Director Of Corporate Marketing
    Arrcus, Inc. Nov 2021 - Dec 2022
    San Jose, California, Us
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  • Jma Wireless
    Executive Director, Global Marketing
    Jma Wireless Jan 2014 - Nov 2021
    Syracuse, New York, Us
    Led communications, branding, product marketing, customer partnerships, and event management while leading a four-person global marketing team.• Create annual marketing and sales content, including white papers, webinars, case studies, podcasts, and videos.• Introduced sales software tool that provides key marketing and product materials / content to global sales team; automated distribution of sales collateral, updates, and announcements to global sales force. • Define go-to-market strategies and design and conduct international launch plans for 30+ products and solutions.• Built multi-channel strategy to target JMA prospects, both directly and with 15+ global partners.• Direct 20-30 annual global events, including speaker positions, live technical product demos, and virtual events.Key Accomplishments:• Designed social media strategy to achieve 184% increase in followers from 2020 to 2021.• Devised first internal intranet for 1,000+ employees to increase corporate communication, and improve transparency.• Constructed and launched a refreshed brand identity, combining JMA, CSS Antenna, and Teko Telecom into one master brand and company, JMA Wireless.
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  • Jma Wireless
    Director Of Global Marketing
    Jma Wireless Jan 2014 - Jul 2015
    Syracuse, New York, Us
    Director of global corporate and product marketing for JMA Wireless. Responsible for strategic marketing plan, branding campaigns, go-to-market product launch strategies, business-to-business proposals, tactical event marketing, global branding, video production, graphic design, advertising, copy writing, public relations, web design, web and social media communications,
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  • Onondaga Community College
    Director Of Marketing And New Media
    Onondaga Community College Jul 2008 - Jan 2014
    Syracuse, Ny, Us
    • Directed impactful marketing campaigns that increased student applications by 40% and total enrollment 25% from 2008-2013; won 10 marketing awards (multiple “Best of Category,” “Judge’s Citation,” and “Gold” awards.• Launched three social profiles and maintained Onondaga's social media strategies.Key Accomplishments:• Drove efforts to successfully enhance Institution’s brand image and awareness.• Transformed six-person college marketing group into a multifaceted Marketing & Communications Department, operating as in-house media agency.• Launched 3 social profiles and maintained Onondaga's social media strategies.
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  • Nbcuniversal Media, Llc
    Marketing Manager - Nbc Universal
    Nbcuniversal Media, Llc Apr 2006 - Apr 2008
    New York City, Ny, Us
    Created, presented, sold, and executed sponsorships that generated multiple millions of dollars in revenue.• Led a comprehensive, four-member ad sales marketing team for News properties (including all MSNBC on-air sponsorships) to secure annual incremental revenue.Key Accomplishments:• Developed and sold NBC News' “Decision 2008” cross-platform marketing sponsorship.• Built multi-million-dollar revenue opportunities for NBC Universal News Division by developing franchises such as Hardball with Chris Matthews' “Hardball College Tour.”Responsible for development of cross-platform sales sponsorship, providing clients with a simplified process and opportunities for extending their marketing presence across a variety of platforms.Program Portfolio included: +Morning Joe +Countdown with Keith Olbermann+Hardball with Chris Matthews +MSNBC News Programming +Abrams ReportLeft position for family reasons. We decided to move our family upstate to Syracuse, NY to raise our children near extended family.
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  • Espn
    Marketing Manager - Espn & Abc Sports
    Espn Jul 2005 - Apr 2006
    Bristol, Ct, Us
    Managed all elements related to ad sales marketing for SportsCenter and all NFL properties in the ESPN and ABC Sports portfolio: SportsCenter, Monday Night Football, Sunday Night Football, Super Bowl XL, and the 2006 ESPY Awards.Key Accomplishments:• Generated incremental ad revenue by developing online and cross-platform sponsorships for ESPN, including SportsCenter's Burger King “King of the Night” online feature and on-air SportsCenter segment.On Air Properties included:+SportsCenter+Monday Night Football (MNF)+Sunday Night Football (SNF) +All ESPN NFL programs+Super Bowl XL
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  • Nbcuniversal Media, Llc
    Marketing Analyst - Nbc News Programming
    Nbcuniversal Media, Llc Jul 2003 - Jul 2005
    New York City, Ny, Us
    Promoted from Olympic Marketing Coordinator to Marketing Associate and Marketing Analyst within three years; designed sales presentations, conducted competitive spending and data analysis, and coordinated with NBC Media Production teams to produce on-air sponsorship deliverables.• Orchestrated on-air product reads and integration for NBC Late Night, NBC Daytime, and PAX programs.Key Accomplishments:• Managed 25 Olympic customer sponsorship executions for 2000 Sydney Olympic Games.Responsibilities included:+NBC Nightly News+Today Show+2004 Democracy Plaza +All CNBC Programing+Participated in NBC's 75th Anniversary Event+Participated in NBC Upfronts +Participated in NBC Daytime Emmy Awards
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  • Nbcuniversal Media, Llc
    Marketing Associate - Nbc Sports And Late Night And Daytime
    Nbcuniversal Media, Llc Aug 2000 - Jul 2003
    New York City, Ny, Us
    Responsibilities included:+Saturday Night Live (SNL)+Tonight Show with Jay Leno+Late Night with Conan O'Brien +Late Late Show+ND on NBC+2002 Salt Lake City Olympics+2004 Athens Olympics+Days of our Lives+Passions
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  • Nbcuniversal Media, Llc
    Olympic Marketing Coordinator - Nbc Sports
    Nbcuniversal Media, Llc Apr 2000 - Jul 2000
    New York City, Ny, Us
    Responsibilities included:+2000 Sydney Olympic Games
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Sean P. Griffin Skills

Social Media Marketing Digital Marketing Integrated Marketing Advertising Marketing Public Relations Business Development Social Media Marketing Strategy Mobile Marketing Strategy Brand Management Video Production Strategic Communications Media Relations Management Public Speaking Market Planning Press Releases Creative Direction Sponsorship Higher Education Project Management Advertising Sales Web Design Copywriting Marketing Communications Television Social Networking Broadcast Sem Marketing Management Digital Strategy Seo Cause Marketing Advertising Management Social Marketing Cross Channel Marketing Higher Education Marketing Higher Education Management Brand Messaging Sports Marketing Integrated Media Strategic Solutions Integrated Campaign Development Creative Development Sales Sales Presentations Sales Operations Wireless

Sean P. Griffin Education Details

  • S.I. Newhouse School Of Public Communications At Syracuse University
    S.I. Newhouse School Of Public Communications At Syracuse University
    Communications
  • Siena College
    Siena College
    English
  • American College Dublin
    American College Dublin
    Ireland
  • Sachem High School North
    Sachem High School North

Frequently Asked Questions about Sean P. Griffin

What company does Sean P. Griffin work for?

Sean P. Griffin works for Arrcus, Inc.

What is Sean P. Griffin's role at the current company?

Sean P. Griffin's current role is Marketing Leader | Communication Strategist | Brand Storyteller | Former NBCU, MSNBC, CNBC, ESPN, ABC, JMA Wireless | Currently at Arrcus, a Silicon Valley Startup.

What is Sean P. Griffin's email address?

Sean P. Griffin's email address is se****@****hoo.com

What is Sean P. Griffin's direct phone number?

Sean P. Griffin's direct phone number is +131543*****

What schools did Sean P. Griffin attend?

Sean P. Griffin attended S.i. Newhouse School Of Public Communications At Syracuse University, Siena College, American College Dublin, Sachem High School North.

What are some of Sean P. Griffin's interests?

Sean P. Griffin has interest in Social Services, Strategic Communications, Business Development, Marketing, Video Production, See Less, See 3, Sales Development, Advertising, Interactive Media.

What skills is Sean P. Griffin known for?

Sean P. Griffin has skills like Social Media Marketing, Digital Marketing, Integrated Marketing, Advertising, Marketing, Public Relations, Business Development, Social Media, Marketing Strategy, Mobile Marketing, Strategy, Brand Management.

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