Sean Roberts Email & Phone Number

New York City Metropolitan Area

Manage promotions, contesting, operations, and market research for the Promotion Department. Coordinate with Dance Radio Programmers, Rhythm & Top 40 Mix Show DJs, and Club DJs to secure airplay for priority singles. Develop and implement promotional strategies that align with project goals and organizational objectives.Key Achievement(s):- Secured multiple #1 positions at Dance Radio and Billboard’s Dance Club Songs Chart for high-profile artists (Beyoncé, Calvin Harris, The Chainsmokers, Silk City, Major Lazer, and others), enhancing brand visibility and market share.

New York, Ny

Directed A&R and product management initiatives, including talent acquisition, contract negotiation, and marketing campaigns. Managed project budgets and timelines, ensuring the successful delivery of music projects (recording, tour and music video productions). Led cross-functional teams in the execution of promotional strategies and content production. Key Achievement(s):- Successfully rebranded the label into a multi-genre, multi-media entertainment company, resulting in increased revenue and market expansion.

New York, New York, United States

Managed artist development projects, overseeing all aspects from scouting and signing new talent to production and release. Provided strategic direction for promotional campaigns and marketing initiatives. Collaborated with record labels and music-centric startups to optimize artist exposure and business growth.

New York City Metropolitan Area

Managed a team of 12, overseeing music curation, uploading, and genre classification for a startup music streaming platform. Developed and optimized processes for music content management, improving operational efficiency and user experience.

New York, New York, United States

Signed and led A&R efforts for high-profile artists (Sevendust, Underworld, Just Jack, Aphex Twin, Autechre, Juan Atkins and others), overseeing the production and marketing of singles, albums, and music videos. Negotiated recording and publishing contracts, managed recording, tour and video production budgets, and coordinated with marketing teams to ensure project success. Key Achievement(s):- Discovered and developed Grammy-nominated artist Sevendust, achieving significant commercial success with over 500,000 units sold per album across three releases.

New York, New York

Directed all sales, marketing, and distribution for music retail chains and independent stores nationwide. Managed all co-op advertising, artist appearances, and new release discounts for retail accounts. Utilized SoundScan and Mediabase to generate sales analysis reports. (Continued duties for Wax Trax! Records once TVT became their parent company in November 1992)

Responsible for marketing & promoting all new releases & tours via retail airplay & display materials, co-op advertising, & artist promotional appearances with national music chain stores & prominent “mom & pop” stores. Scouted prospective artists & collaborated on creative decisions with signed artists(Responsibilities continued when Wax Trax! filed for bankruptcy & was acquired by TVT in November 1992)