As a seasoned digital transformation professional, I've successfully led global clients to achieve competitive advantage through human-centered, purpose-driven experiences.Leveraging over $1 billion in investments, I've developed comprehensive offerings in Experience, Commerce, Martech, and cutting-edge technologies like AI, data, and analytics. By partnering with industry leaders such as GCP, Microsoft Azure, AWS, Salesforce, Adobe, and Sitecore, I deliver tailored solutions that drive new business models and revenue streams.With a commitment to end-to-end ownership, I take pride in delivering measurable business outcomes. My expertise lies in driving customer acquisition, improving retention, enhancing customer value, and reducing service costs.BORN's work has impacted 1 in 4 global Internet users, enabled nearly $50 billion in new business opportunities for our clients, and earned over 50 design awards in 2024. These accolades—including multiple Hermes, .com, W3, Webby, and Stevie Awards—represent the pinnacle of excellence in digital transformation.

As VP of Sales for the Americas at Astound Digital, I built and led a high-performing sales team that consistently exceeded revenue targets, achieving a 20-30% year-over-year growth rate and surpassing $100 million in revenue within five years. I oversaw P&L responsibilities and developed strategic sales operations that elevated Astound Digital to Global Platinum partner status with Salesforce. By working with prestigious clients such as Amgen, Under Armour, L’Oréal, Ralph Lauren, Nespresso, and Citibank, I demonstrated our ability to deliver exceptional value and drive customer success.

At Sapient Nitro, I successfully managed key alliances and partnerships, driving revenue growth from $15 million in 2011 to $54 million in 2014. By leveraging relationships with industry leaders like Adobe, Salesforce, Sitecore, and IBM, I expanded market reach, cross-sold complementary solutions, and delivered transformational solutions to clients such as L.L. Bean, Panera Bread, and Abercrombie & Fitch. These partnerships resulted in increased customer satisfaction and long-term revenue growth.

Working within Accenture’s, Content & Commerce Practice, responsible for delivering complex Salesforce & SAP implementations for large enterprise clients. Drove projects to completion through the following five project stages: Discovery, Definition, Design, Build & UAT, and ultimately Deployment. Completed several demanding projects on time, on budget and overcame many technical hurdles to deliver fully functioning, engaging eCommerce experiences which fueled growth for clients like Godiva, Northern Tool & Dick’s Sporting Goods.

Lyons Consulting (later Capgemini) was a leading Salesforce, SAP, and Adobe digital commerce partner in North America & Europe. As a Project Manager, I oversaw teams of UX & visual designers, technical architects, and an extended development team (FED, BED, QA, etc) to complete complex technical implementations.