Amplifying our client’s partnership and exhibit revenue with innovative marketing and creative business development solutions is what we’re known for and deliver on every day. For over 20 years, I have worked and grown with hundreds of association professionals, generated tens of millions of dollars in new revenue for association clients, and served as an advocate for creating community and excellence for those in association business development.At Hi-Fidelity Group, my team and I are committed to providing one-of-a-kind customer relationship experiences that combine deep sales acumen, technology, and a personalized approach. Specializing in event, sponsor, and advertising sales, we act as your association business development team and focus on increasing your revenue through lasting partnerships. Through the years, we’ve continually adapted to a changing landscape and broadened our services to serve our association clients with efficiency. It’s why we launched Webvent. Webvent provides your association with a unique, B2B Content Marketing platform and helps your association share content through sponsored webinars, white papers, product showcases, and company directories resulting in member benefits and additional non-dues revenue streams for your association.In January 2021, Professionals for Association Revenue (PAR) was launched to connect and support association executives responsible for revenue health. In just over 2 years, 150 member organizations have committed to share the mission of improving association business. Each year, the PAR community comes together for the RevUP Summit, providing access to thought leaders and ideas to improve association business success. To learn more about us and our services, please connect with me or email me:Specialties: Sales consultation and representationMarketing, content, and social media strategy and developmentComplex/transactional sales designCross-selling across multiple platforms or within vertical marketsValue and market expansion at the organizational, product, or cause levelBrand-building and organizational/product identityEvent, trade show strategy