8+ years experience across marketing, sales, and product, resulting in a total of $8M+ growth and a 104% YOY growth average for large enterprise and small market brands. Consistent yearly customer retention achieved (85%-100%) through data-driven project management, customer-centric storytelling & journey mapping, CRM dashboard design, and problem analysis. IMPACTFUL PROJECTS & RESULTS* Improved YOY pipeline increase by 85% and $5.2M revenue growth across product lines by identifying major gaps in lead generation and content strategies for key publisher brands by creating metric-aligned CRM dashboards and reports. * Spearheaded cross-collaborative direct marketing initiatives and aligned key content pieces with customer engagement touchpoints to tighten the customer-journey funnel, resulting in an email open rate increase of 12.4% and a click-open rate increase of 20%. * Led a team of 8 to a 60% increase in customer technology product utilization by developing technology-selling action plans, contributing to more than $4M in revenue growth over two years. KEY SKILL SET Project Management | Content Marketing | Storytelling | Problem Analysis | Customer & Team Journeys | CRM Dashboard Design | Business Development Strategy | Cross-Functional Collaboration*CRM Marketing: Salesforce | HubSpot *Project & Content Management: MS Office Suite (PowerPoint | Advanced Excel) | Adobe Workspace | JIRA | Asana | Google Suite | Agile | SharePoint | WordPress | Wix *Editing & Creative Development: Canva | Camtasia | Adobe Creative Cloud *Research: SurveyMonkey | Qualtrics CERTIFICATIONSPragmatic Marketing | Sales Enablement | Growth Marketing | Interaction Design: Dashboards and Visualization | Design Thinking | Developing Leaders | Applied Selling SkillsI enjoy exposing others to the value they bring and why their work matters. Nothing drives me more than a truly remarkable experience that drums at our heartstrings and helps us see our value and connection to the world around us.