Sebastian Hoff Email & Phone Number

Köln, Nordrhein-Westfalen, Deutschland

I was responsible to make Heraeus more digital day by day. Being an end-user-first ambassador helped me providing digital solutions for Heraeus customers and end users which are truly making a difference in their daily working life.Main topics and projects in this role:* Optimization of the Heraeus digital workplace. Connecting different platforms to create a good employee experience for office and non-office workers.* Rework HR process tools and integrate them in the existing digital workplace architecture.* Rollout of an augmented reality solution for remote service use cases* Implementation of a Webinar platform* Optimize marketing activities to measure and increase the impact of marketing

I led an international team of CX experts in the areas of customer data analytics, customer experience, employee experience, social media and eCommerce.Main topics and projects in this role:* Introduction of a marketing automation platform for the adoption and optimization of marketing processes* Replacement of a global SharePoint intranet by a migration to an existing employee app* Introduction of an employee app to rework the internal communication landscape and onboarding of all Heraeus Group employees* Development of a social media marketing strategy based on WeChat Social CRM

Hanau

Hanau