Sebastian Romanus Email and Phone Number
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More than 15 years of leadership, sales and digital marketing experience in internationalcorporate, start-up, and scale-up environments. Track record marked by success in strategicdevelopment and scaling of digital businesses, both B2B & B2C.Digital marketing, strategy & e-commerce: Development and implementation of innovative digital strategies across all aspects of digital marketing and the creator economy. Significant achievements in enhancing digital offerings and maximizing revenue streams. Excelling in growing e-commerce platforms.Leadership, strategic alignment & execution: Demonstrated success in managing high-performance teams, also cross-functional. Strong capability in analytics and aligning organizational goals with market trends in digital businesses, ensuring effective go-to market strategy execution and impactful bottom-line results. Full P&L ownership.Stakeholder management & negotiations: Proven negotiation skills, excelling in managing stakeholder expectations in high-pressure, fast-paced environments.
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Director Digital Brand And Community ExperienceCosnovaGräfelfing, By, De
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Director Social & Digital Brand Experience (Interim)Cosnova May 2024 - PresentSulzbach (Taunus), Hessen, DeutschlandStrategic:- Work closely with the CXO and Brand Comms stakeholders to develop, support, and activate all relevant (brand) marketing experiences within the digital ecosystemSocial Media Management:- strategy development and execution to expand social media channels and online presence- leadership and guidance to the social media team- focusing on close collaboration with brand marketing stakeholders- foster implementation of more efficient ways of working among teams Influencer Relations:- Lead the further-development of a comprehensive influencer strategy, including international rollout and the establishment of KPIs and data-driven insights.- Foster relationships with influencers and key stakeholders to amplify our brand message and drive engagement.Digital Brand Experience:- Drive the development of branded entertainment formats and explore opportunities for innovative experiences.- Collaborate and development of Roblox and Twitch initiatives, making them internationally scalable and impactful -
Consultant For Management, Sales & Strategy In Digital BusinessesAukio.Studio Jan 2024 - PresentMünchen, Bayern, DeutschlandConsultant for Management, Sales & Strategy I Digital business models and commercial growth I AI, media, entertainment, e-commerce I B2B & D2CCurrent/recent projects:For a major German TV Broadcaster:- Development of a audio competitor benchmark including company positioning, advertising partners & products as well as revenue and sales strategy- Formulation of content distribution & monetization models as well as recommendations to optimize the paid strategyFor major German Publishing house:- Development of opportunities to increase reach of podcasting including project plan and holistic activation plan For German social media agency;:- Business development: strategy for AI-powered podcasts including distribution & monetization -
Managing Director GermanyPodimo Jan 2022 - Jan 2024Berlin, Deutschland• Managing Director Germany with full P&L responsibility including oversight of all content and marketing/growth spend• Budget ownership for content & marketing investments (paid digital, social marketing, TV, OOH etc.)• Spearheaded the digital audio and video content strategy, driving significant growth in subscriber base.• Grew subscriber base by factor 2,5x since January 2022 and simultaneously reduced content spend significantly• Implemented off-platform distribution of podcasts and initial ad-monetization setup• Increased CLV (customer lifetime value) while decreasing CAC (customer acquisition cost) -
Ceo GermanyStudio71 Gmbh Jun 2017 - Dec 2021Berlin• CEO Germany with full P&L responsibility for the company• Achieved a revenue growth of more than 20% YOY to 50+m€• Reached profitability in Germany and remained profitable since then by working on all revenue and cost levers, e.g. implementing new revenue streams, increasing internal margins and maintaining a high cost discipline• Constantly expanding the business across multiple social media platforms, e.g. YouTube, Instagram, TikTok etc. generating incremental revenue• Increased media sales by implementing new ad products • Ongoing adjustment of company’s strategic positioning to reflect permanent market changes
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Managing Director GsaMaker Studios Germany Gmbh Dec 2014 - May 2017München• Managing Director for the GSA region with P&L responsibility• Built up of GSA operations located in Munich & Cologne while also promoting synergies with teams across all territories globally• Annual revenue growth of more than 60% YOY• Operational responsibility for sales of branded entertainment and media (across all ad products), talent acquisition and production of original programming• Driving local integration into The Walt Disney Company Germany -
Parental LeaveHome Oct 2014 - Nov 2014
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Managing DirectorAdscale Gmbh Jan 2014 - Sep 2014
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Managing Director GermanyBe On, A Division Of Aol Networks Jun 2010 - Dec 2013http://beon.aolnetworks.com/
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Sales ManagerSport1 Gmbh Jan 2008 - May 2010 -
Account DirectorSevenone Media Gmbh - Prosiebensat.1 Media Ag Jul 2005 - Dec 2007 -
Marketing ManagerGerman American Chamber Of Commerce, Inc. 2003 - 2004
Sebastian Romanus Skills
Sebastian Romanus Education Details
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Cologne Business SchoolMedia Business Administration
Frequently Asked Questions about Sebastian Romanus
What company does Sebastian Romanus work for?
Sebastian Romanus works for Cosnova
What is Sebastian Romanus's role at the current company?
Sebastian Romanus's current role is Director Digital Brand and Community Experience.
What is Sebastian Romanus's email address?
Sebastian Romanus's email address is se****@****ios.com
What is Sebastian Romanus's direct phone number?
Sebastian Romanus's direct phone number is +132337*****
What schools did Sebastian Romanus attend?
Sebastian Romanus attended Cologne Business School.
What skills is Sebastian Romanus known for?
Sebastian Romanus has skills like Marketing, Digitale Medien, Digitales Marketing, Onlinewerbung, Digital Marketing, Digital Media, Online Advertising, Digitale Strategie, Sales, Online Marketing, Social Media, Digital Strategy.
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Sebastian Romanus
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