Sebastian Azcona Astaiza Email & Phone Number

Bogota, D.C., Capital District, Colombia

•Led diverse operational model development for Suan projects across technology, administration, operations, legal, and finance. Managed 5-person team to meet project objectives.•Managed Suan marketplace and transactive tokens development, from inception to MVP launch. Led ideation and execution phases.•Articulated clear B2B growth and product development strategy with measurable metrics. Established three KPIs to enhance operational efficiency, reporting accuracy, and success rate, maintaining 80%+ execution rate. Ensured technical, budget, and product feature execution.•Delivered customized presentations to clients, offering solutions for specific business cases.

Bogotá D.C. Metropolitan Area

•Identified customer needs to drive growth strategies aimed at retaining and acquiring users, and conducted product experiments to test hypotheses, resulting in a 5X increase in overall user growth.•Utilized data analytics tools to analyze user trends and behavior, providing valuable insights to inform strategic decision-making for both B2C and B2B initiatives.•Executed discovery initiatives with end-users to understand pain points and gather insights to improve services, product, and overall user experience, resulting in a 8.5 net promoter score.•Collaborated with the operational team to optimize processes related to financial risk, collections, customer service, KYC, and transactions, ensuring streamlined operations. Successfully maintained a transaction processing success rate exceeding 90%.•Served as a Project Manager to perform business implementations, develop a sales strategy and make product improvements.

Bogotá D.C. Metropolitan Area

Structure ongoing projects and present them to the business partners.• Design and present proposals of projects over 10 million USD for new investors and clients, showingopportunities and possible return on investment, earnings, and risk potential.• Prepare financial models to assess the actual and future value of ongoing projects.• Perform the supervision of the project, coordinate different work activities, review compliance according to schedule.

Bogotá D.C. Area, Colombia

Provide support to the CEO on needs related to customer relationships, financialanalysis, and adjustments of ongoing projects.• Restructure and negotiate lines of credit to improve companies' cash flows and liquidity.• Structure company annual budget and train employees to do so to improve financial performance andcapital structure.

Greater Chicago Area

• Review company financial records, reports and other information to check for accuracy and ensure details align with company goals and procedures.• Designed and used new computer record keeping model that has helped improved efficiency and record keeping.• Designed first proposal for new partner investors showing opportunities and possible return on investment, earnings and risks pontential.

London, United Kingdom

Trader and Financial Analyst. Career-program focused on providing training in technical and fundamental analysis for trading CFDs and futures in forex, equities, and commodities. •Daily and weekly strategy analysis of micro and macroeconomic data, trends and market flow.•In-depth research into consumer and market behavioral patterns. •Daily and weekly strategies of fundamental and technical analysis based on Tier 1 and Tier 2 data.•Flow trader simulation: Simulation of an investment bank’s sell side and a hedge fund buy side, in making market in both order and quote driven markets.

London, United Kingdom

Research project focused on the start-up environment and the main drivers that defined their failure or success once they entered the platform.•Primary and secondary research analysing success factors for startups and their level of awareness. •Recommendations for improving communication between startups and Amazon Launchpad.•Improved the efficiency and quality by suggesting a more targeted filter of the program´s startups, keeping in line with the innovative objectives of the Launchpad platform.

London, United Kingdom

Proposed and design a new project in collaboration with Virgin Money that aimed to attract 50% of UK university students into the services of the organisation. •Proposed a platform to improve financial responsibility by tracking their expenses.•Improved access to academic resources by establishing a partnership with an external institution. •Increased attractiveness in terms of employability by improving their network of partners.•Researched, analysed and presented findings to three directors for Virgin Money.

Corporate Finance Graduate Certificate, Finance, General

Bachelor Of Business Administration (Bba), Finance

High School, General Studies