Sebastian Bicelli Email & Phone Number

Brescia, It

Milan, Lombardy, Italy

Summary: translate business objectives and marketing opportunities into a go-to-market plan to support and grow the regional portfolio of offerings across solutions, cybersecurity services, software and industries. - Cooperate with sales, product managers, regional sales enablement, field marketing, and corporate communications to build the right go-to-market plan to support and grow the regional portfolio of hardware, software, cybersecurity services, including prioritizing and aligning target audiences, supporting, and developing effective messaging and value proposition from new products to the end of life.- Ensure that integrated marketing programs and go-to-market strategies are successful through the work with product management, demand generation, corporate marketing, events, sales enablement, etc.,.- Monitor key regional market trends and the competitive landscape and identify market opportunities and areas for growth for the portfolio.- Ensure that integrated marketing programs are successful through the work with product management, demand generation, corporate marketing, events, sales enablement, etc.,.- Work in close collaboration with the global portfolio marketing team to translate the regional business objectives, market opportunities and portfolio of offerings into a formal, cohesive go-to-market architecture for Europe, Middle East & Africa- Formalize processes, measurement tools and reporting structure to support the portfolio marketing team's goals

Summary: oversee the development and management of the Technology and Product roadmap based on the adopted strategies and focus on the growth of the products in the market.- Work very closely with Sales, Business Developers, Marketing, and R&D for new product developments and go-to-market strategy (pricing, account analysis, market analysis, delivering sales presentations and product demos to prospects, digital marketing, external and internal presentations, industrial conferences, trade show events...).- Definition of the nature and scope of present and future product lines by appraising new product ideas and/or product changes, managing the products life cycle, marketing new products and monitoring success and revenue growth.- Definition and monitoring of the product roadmap to make sure the product direction is serving the overall company vision and adjusts as necessary to changing conditions (cross collaboration with Senior leadership, Innovation manager, Sales organization and Technical department)- Oversee the organization’s portfolio of products, their positioning and inter-relationships, and the portfolio’s role in the market.

Brescia Area, Italy

Summary: understand the customers market, trends and the competitive landscape to help businesses to design and market the products that will help to realize goals efficiently.- Support Sales and Business developers with marketing, go-to-market strategies and actions both for existing and new products in order to drive the solutions/services development to meet future customer needs.- Scouting markets or products to develop, suggest growth areas for the business, develop business case for future organic/inorganic play, short and long-term growth opportunities by analyzing markets, trends, and market drivers. Monitor market competition by comparing the company's product/strategy/technology to competitors' products/strategy/technology.- Definition and monitoring of the roadmap to make sure development is serving the overall company vision (cross-collaboration with Senior leadership and Innovation manager)- Drive and execute targeted corporate and regional projects, while ensuring buyer needs in regional and local markets

Brescia Area, Italy

Summary: define and lead innovation projects (through internal resources or external partners) with focus on medium/long term development technological advancements.- Technology Scouting, Competitors monitoring and benchmarking. Actively perform consistent reporting on industrial trends and future technologies (middle and high technologies) to identify forward product trends or enhancement in the field of Automation, Machine Tools, Manufacturing and Textile Machinery- Promote Open Innovation (with Universities, Research Centers, Companies…) and introduce group tools and processes that drive creative thinking. Serves as an expert and facilitator for innovation teams across the company. Conduct market research to determine the best practices for increasing innovation and implement those best practices (e.g. Innovation portfolio, stage & gate…).- Technical and economic management of multidisciplinary innovation projects (internally or public funded) in collaboration with functional departments and external entities (e.g. Universities, Research Centers, Industrial partners...).- Management of Intellectual Property activities (e.g. patent researches, preliminary analysis, patentability, costs, return of investment..).

Brescia Area, Italy

- Technical and economic management of multidisciplinary innovation projects (internally or public funded) in collaboration with functional departments and external entities (e.g. Universities, Research Centers, Industrial partners...).- Management of Intellectual Property activities (e.g. patent researches, preliminary analysis, patentability, costs, return of investment..).

Mba (Master Of Business Administration), Business Administration And Management, General

Main Courses: Accounting, Control & Performance Management, Corporate Strategy, Economics, Finance, Innovation, International Economics &.

Ph.D, Electronics, Automation And Instrumentation

Main field of interest: Wireless Sensors Network for Industrial and Civil applications. - Microcontroller programming (Freescale, PIC.

Electronic Engineering, Electronics, Automation And Instrumentation