Sebastian Scheplitz Email & Phone Number

Dubai, Ae

A full-service iGaming marketing agency unlike any other. An extension to your internal team.We create desire and achieve transformative growth for leading casino, sports betting, and crypto brands.Led diverse marketing activities, including online/offline marketing, paid media purchasing, content creation, localization, and public relations, to enhance brand visibility and customer acquisition. Managed daily operations, overseeing hiring, leadership, and the expansion of the agencies, delivering comprehensive services across various industries with P/L responsibility. Strategic campaigns and innovative approaches achieved significant growth and industry recognition while managing substantial internal and client budgets and leading a core team of 15 alongside a large network of over 500 freelancers. Efforts drove scalable growth, secured numerous client partnerships, and increased global presence through major industry events.• Raised conversion rates, with some clients experiencing threefold improvement, and managed budgets of up to €1 million/month for paid ad spend for customers.• Elevated organic SEO by 400% within three months for select clientele while securing a remarkable tenfold increase in partnerships for others.• Launched 100+ successful campaigns with an average ROI of 300%, often resulting in €2 million additional client revenue.• Managed over 50 client accounts, increasing client engagement by 35%.• Directly engaged in client campaigns by providing valuable support to internal teams for successful execution.• Negotiated contracts that saved €300,000 annually by reducing operational costs by 15%.• Achieved scalable growth by driving go-to-market strategies and conducting international account management.

Projects for different companies in Malta, London, Los Angeles, Germany, Kuala LumpurLed strategic marketing initiatives driving substantial growth and innovation across various industries, leading to enhanced market presence and revenue growth. My experience spans developing comprehensive marketing strategies, managing cross-functional teams, and leveraging the latest techniques and technologies.• Spearheaded a comprehensive rebranding campaign that significantly improved brand perception and engagement, leading to a 30% increase in customer loyalty.• Expanded brand reach internationally, entering 15 new markets within two years, resulting in a 45% revenue increase.• Increased user acquisition by 50% through strategic digital marketing initiatives and optimized customer journeys.• Enhanced brand visibility and engagement by orchestrating integrated 360° marketing communications across all channels.

Kuala Lumpur, Wp, My

🚀 Welcome to Hotcopy AI – Unleashing Content Potential with AI! 🚀 We are Hotcopy AI, a pioneering brand for AI content creation. We specialize in transforming the way content is created, edited, and optimized, ensuring that your message not only reaches its audience but resonates with them. Nestled in the dynamic hub of Singapore, Hotcopy initially blossomed as a boutique content writing agency. But by the time 2016 rolled around, we had a vision — to harness the boundless potential of AI. Today, with footprints extending from Kuala Lumpur to the dazzling streets of Dubai, we stand tall as pioneers, leveraging our AI writing generator to craft content in a league of its own. 🛠 Innovative Tools for Every Creator 🛠 Our suite of AI-powered tools, including the AI Blog Wizard, Social Media Content and Google/Facebook Ad Generator, as well as Youtube, TikTok, and Instagram Video Idea and Scripts Generator, are meticulously designed to enhance your creative process, irrespective of your industry or content type. These tools are crafted to bring efficiency, innovation, and unparalleled precision to your content strategy. 📈 Trusted by Thousands Worldwide 📈 With over 10,000 users globally and collaborations with more than 150 prestigious agencies, we’ve established ourselves as the go-to AI content creation tool. Our thriving community of content creators and marketers trust us to deliver not just words, but impactful narratives that drive results. 👥 Join Our Community 👥 Embrace the future of content creation with Hotcopy AI. Whether you are an emerging content creator, a seasoned marketer, or a forward-thinking enterprise, we invite you to explore the limitless possibilities of AI-driven content with us. Let's create, innovate, and lead the content revolution together!

Singapore, Singapore, Sg

Localization and Content Creation for the iGaming industry. To be successful with content marketing, you need content. Good and localized content done by experts from the industry. Content that ranks and converts. Especially in the crowded iGaming niche.Content marketing works. You know it. We know it. That’s why you’re here.If you’re ready to up your game, we can help with our high-quality translation, content creation, and proofreading services.Cut through the noise with our iGaming content. Be it the classic casino review, slot game description, or football recap – you will find it here.Reach out today to see how we can help you: contact@translationroyale.com

Walldorf, Bw, De

• Cross-departmental marketing consulting and interface function• Planning and implementation of brand marketing communications• External agency management (media, design and promotions)• Consultation for German market• Supervision of interdisciplinary teams (up to 10 people)

Ta’ Xbiex, Mt

Developed and executed comprehensive marketing strategies to increase brand awareness and user acquisition in the highly competitive European sportsbook market. This included managing multi-channel marketing campaigns, optimizing customer engagement through personalized promotions, and leveraging data analytics to drive growth and improve customer retention. Additionally, strong collaboration with product development, sales, content, and customer service teams to ensure cohesive and effective marketing efforts, including localization content creation and UX optimization to enhance user experience.• Expanded market presence into Germany especially resulting in a 23% increase in user base, and 12% overall sportsbook revenue growth.• Utilized data analytics to reduce customer churn by 18% by implementing personalized CRM marketing campaigns.• Partnered with the IT department to improve the website's UX, resulting in a 20% increase in conversion rates.

München, De

Established strategic connection between online sales and customer retention efforts to enhance overall business growth and customer loyalty. Oversaw interdisciplinary teams of up to 10 individuals for seamless collaboration. Provided cross-departmental marketing consultation and acted as a key interface to facilitate seamless communication and cooperation between IT, sales, and customer experience teams, as well as key external partners.• Guided the website relaunch process to achieve improved user experience and increased retention.• Decreased customer churn by above-industry 7% while employing and reporting CRM and loyalty programs to optimize customer engagement.• Launched a series of partnership campaigns with companies like Sonos, Sony Xperia, CinemaxX, and more• Cross-departmental marketing consulting and interface function (eg. to IT, brand, agencies, product marketing, sales, customer service and others)• Project management for apps on small screen as well as big screen• Supervision and consulting of stakeholders regarding online implementation of offers• Ensure a customer-friendly digital customer journey• Implementation and reporting of customer retention program with e-mails, newsletters and social media campaigns and reporting• Connection of online sales and customer retention• P&L and budget responsibility• Optimization of CRM and steering of website relaunch• Control of interdisciplinary teams (up to 10 people)

Leipzig, De

• Public relations and marketing for XMG and other brands in the B2B business• Conceptualization, development and integration of multi channel marketing campaigns• Internationalisation campaign and social media communication• Online and offline advertising and media buying• Online shop promotion campaigns• Newsletter optimization and steering of website relaunch• External agency management (media, design and promotions)• P&L and budget responsibility• Control of interdisciplinary teams (6 people)

Leipzig, De

Devised and executed a comprehensive brand marketing plan, encompassing promotions, sponsorships, and public relations for both B2C brand and B2B businesses to increase brand visibility engagement. Planned and implemented an acquisition plan for the successful attainment of new customers. Managed both online and offline advertising campaigns while supervising strategic media buying. Oversaw and coordinated external agencies for media, design, and promotions to ensure optimal delivery of projects. Administered profit and loss (P&L) and budgetary responsibilities for financial success and effective resource allocation.• Increased market share from 12% to 27% by demonstrating effective strategies and successful market penetration.• Led interdisciplinary teams of 5 to promote cross-functional partnerships and successful project results.• Planning and implementation of brand marketing plan, promotions, sponsoring and PR for an! (B2C brand) and B2B business• Development and execution of acquisition plan• Online and offline advertising and media buying• External agency management (media, design and promotions)• P&L and budget responsibility

Designed B2C campaigns for some of Malta’s biggest clients, e.g. Tigné Point, Lufthansa and Playmobil. Helped Tigné Point to establish a reputation as perfect shopping site and place to live. • Assisted with different projects • Delivered research• Office management • PA to Chief Executive Manager• Communication with suppliers (e.g. Malta, China, Germany, Italy, Netherlands)

Leipzig, De

• Event marketing• Sponsoring• PR• Office management and administration• Organisation of the “1st Citibank Cup Leipzig”

Coached different team (men and women, 14 to 40 years)Several county and state championships as player and coach

Leipzig, De

• Online marketing• Social media• Newsletters• PR• Sales• Conception and organisation of a “Campus Agents” campaign

El Segundo, Ca, Us

• Event marketing• POS marketing• Guerilla marketing• Internal controlling• Organisation of large two month long promotional tour through the USA, including concept, implementation on location and evaluation

Leipzig, Sachsen, De

• Event marketing• POS marketing• Guerilla marketing• Internal controlling• Organisation of the ”Betfair – Biggest Billboard” outdoor ad for UEFA Euro 2008 in Vienna, Austria• Conception of the “Bruno Banani – the luger” campaign

Business Administration, Journalism/Pr, Japanese Studies

International Marketing Eventmanager