- Design, implementation and optimization of Search engines, Price comparisons and Remarketing campaigns. - Identification of new sources of traffic, paid media and new partnerships. - Management of affiliate platforms and publishers, and creation of a promotion calendar. - Web analytics and Independent reporting of channel performance.

-Development and implementation of sales activities and promotions.-Selection and preparation of promotional articles, as well as setting prices and securing goods availability.-Developing advertising material.-Developing and organizing customer e-newsletters and promotional emailings.-Managing social media community.

-Managed trusted relationships with clients (CEO, Board Level) and develop a thorough understanding of their business challenges.-Advised Small Business on Marketing Strategies with American Express.-Focus on new business development, billing, customer satisfaction and retention.

- Managed blogs, social media platforms and website content for clients.- Designed and implemented innovative and successful PR and marketing campaigns.- Drove and supported product rollouts and launches. - Prepared and distributed creative press releases, generating great media coverage.- Supported and maintained content acquisition.

- Successfully generated and coordinated internal communications in English and Spanish for more than 500 employees.- Planed and delivered a programme of internal communications to multiple stakeholders using new and traditional media. - Led a team of 10 communications ambassadors and managed budgets. - Developed, delivered and promoted a creative and engaging programme of events. Best achievements at American Express include:- Development of a 3-day charity music festival… Show more - Successfully generated and coordinated internal communications in English and Spanish for more than 500 employees.- Planed and delivered a programme of internal communications to multiple stakeholders using new and traditional media. - Led a team of 10 communications ambassadors and managed budgets. - Developed, delivered and promoted a creative and engaging programme of events. Best achievements at American Express include:- Development of a 3-day charity music festival (incl. press conference) in partnership with Hard Rock Café, Meliá Hotels and UNICEF. The event, where more than 12 well-known Spanish musicians played, generated great media coverage. Due to its success it was organized again in 2010 .- Arrangement of “Amex Rocks!”, the first worldwide music contest among American Express Employees. - Preparation and implementation of the Annual Employee Survey campaign, obtaining outstanding levels of participation. Show less

Sebastian participated in the launch of the first two singers of the label. One of them entered the Spanish iTunes Top10. The company showed the whole recording and editing process live through the website. Responsibilities: -Established and maintained relations with the media.-Wrote successful press releases.-“Sold” stories and material (songs, clips) to the media.-Encouraged other singers and musicians to promote on the show.

Responsibilities:-Built up contact and negotiate with groups, managers and labels. -Managed agenda, sound checks, travel and accommodation for the groups.-Organized a press conference with the participating groups and the Major.-Created and distributed press releases for the event.-Released a CD in order to promote the contestants.

Responsibilities: -Translated and presented local news.-Made interviews and edited them to include in daily programs. -Selected news and other contents from press releases to include in programs. -Developed a daily music history program, covering the whole process of redaction, edition, production and presentation.