Sebastian Tarała Email & Phone Number

Konstantynów Łódzki, Pl

Konstantynów Łódzki, Łódź Voivoidship, Poland

Dębki

Management and planning of the company’s marketing activities, including running PPC campaigns, social media marketing, and website management.• Managing Google Ads and Meta Ads campaigns aimed at increasing the number of accommodation bookings. In the 2024 season, I successfully increased the number of direct bookings through the company’s website, achieving an average CTR of 11.27% in search network ads.• Administering the company’s profiles on Facebook and Instagram, regularly creating content and posts to maintain engagement with current and potential customers. Over the years, I have built one of the most recognizable brands in the local market, especially on Facebook, where the profile currently has around 1,000 followers.• Analyzing statistical data from Google Analytics related to the company’s website to monitor the performance of Google Ads campaigns and user experiences. For example, through detailed analysis of user engagement data, I identified issues in the website design. The changes implemented led to an increase in the average time spent on the site and a higher number of user actions.• Developing a complete visual identity for the brand, including the logo, color scheme, and communication style. Ensuring a consistent image on the website and social media, which has contributed to creating a professional perception of the company in the eyes of customers.

Hanoi, Vietnam

Creating content for the embassy's social media, organizing events, as well as preparing reports and other official documents.• Creating content for the embassy's social media, with a focus on high language standards and a professional communication style. During May/June 2023, I was jointly responsible for most of the posts on the embassy's official Facebook page.• Preparing reports and official documents for the embassy. For example, I was jointly responsible for drafting reports on events organized by the Embassy that were sent to the Polish Ministry of Foreign Affairs.•Supporting the preparation and execution of events organized by the Embassy. For instance, in May 2023, I was responsible for assisting in the organization of the poetry workshop "Wisława Szymborska – a poetic soul" at the Goethe Institute Hanoi, which gathered dozens of people from the local community and renowned Vietnamese translators of Polish literature.