I’m a storyteller at heart. Since 2015, I’ve been working for the City of Amsterdam, where I lead four teams as Editor-in-Chief and Manager of Corporate Media. Together, we bring the city’s stories to life through citywide news platforms. Whether it’s connecting, informing, or inspiring Amsterdam’s residents, I make sure we leave an impact.My work is about more than just putting words on a (web)page. I thrive on projects that challenge the status quo: building a new intranet, engaging young people with complex issues, or showcasing the diversity and uniqueness of our organization. I believe communication shouldn’t just explain; it should surprise, move, and, above all, stick.Close to the actionWorking at the intersection of politics, governance, and communication has taught me the importance of political sensitivity and timing. Staying close to current events means I also stay close to decision-makers and the political pulse of the city. This enables me to translate complex developments into clear, impactful stories that resonate with both policymakers and residents. What I stand for- Innovation: always looking for fresh ways to tell stories and reach audiences. - Connection: strengthening teams, discovering talents, and achieving results together. - Impact: communication that isn’t just beautiful but truly meaningful. - Awareness: navigating the nuances of politics and governance with care and precision. Why I do what I do Amsterdam inspires me every day. The people, the energy, the stories waiting to be discovered around every corner. I believe great communication can make the city better: fairer, more inclusive, and more human. That belief drives me, both in my work for the city and in my involvement with cultural organizations.