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In my role as Digital Designer at Best Buy Canada, I have created visual designs to help customers with the best possible online shopping experience on the Bestbuy.ca website. I am keen on making design decisions based on design best practices and user research, measuring the success of design initiatives with analytics.I enjoy being part of an agile team, where as a team we can make decisions quickly, and iterate on everything we do, improving our process and results continuously. I had the opportunity to work closely with different roles such as merchants, developers, UI and UX designers, copywriters, data analysts, allowing me to learn from others and about the business.HIGHLIGHTS- Waterfall to agile transition experience in the eCommerce world in a large scale company.- Collaborated with UX teams to user test design hypothesis and prototypes.- Increasingly used Adobe Analytics and NPS data to measure project outcomes and iterate.- Understand the challenges that result from the need to balance user and business needs. - Designed the appliances help centre, which guided customers through the appliance purchase experience, that resulted in a significant drop in major appliance returns.- Designed various product category page iterations, with improved navigation and visual elements, that resulted in increased engagement, increased click through rates, and decreased bounce rates.- Helped increase revenue for Baby products category by designing for promotions, social media campaigns and online sale events.- Mentored and trained newly hired designers in their transition to the digital experience design team processes.

Vancouver, Canada Area

I love learning new creative skills and discovering new ways of finding purpose and meaning in what I do. Painting acrylic landscapes, drawing charcoal portraits, challenging myself with crafts such as crocheting and needle felting, clay jewelry making, my new found passion for photography, and even applying my design skills to home organization and decluttering! All of these interests make me who I am, help me keep an amateur spirit and be humble, while gaining more experience.——As a digital designer I helped professionals and companies with design concept development, user experience, visual design and branding. Designed and programmed enjoyable visual experiences for websites and online games. Created illustrations for print and online, as well as royalty-free illustrations for the iStock (Getty Images) Illustration Collection.

Vancouver, Canada Area

Designed engaging digital experiences with an understanding of user behavior, content and visual hierarchy, and consistent layout and typography. Created prototypes, wire frames and sketches for communicating ideas and solutions to project teams and clients.Created responsive designs to allow multi device, cross platform compatibility of websites. Successfully provided HTML and CSS development for web projects, in compliance with current web standards and industry best practices.Designed experiences using WordPress as the structural backbone, taking advantage of its content management capabilities. Provided theme integration with the clients' online presence and branding.

Vancouver, Canada Area

Designed and developed interactive websites and flash games, mastering both digital illustration and Actionscript2.0 animation. Worked as part of a core team, creating highly interactive user experiences for global brands such as USA national gymnastics coach Bela Karolyi, popular 4Kids Entertainment franchises: The Dog Club, Shaman King, Yu-Gi-Oh, Cubix, Winx, Tama and Friends.

Vancouver, Canada Area

Responsible for the design of Fictional Media’s website and print materials as well as all client projects. Designed the UI and visual components and marketing assets of Coolent.com e-commerce website, a sister company of Fictional Media.

User Experience Design Course

Advanced Study Certification, Illustration

Web/Graphic Design Studies

Bachelor Of Science (B.Sc.), Chemical Engineering