Seema Singhal Email & Phone Number

Mountain View, Ca, Us

Mountain View, California, United States

𝗔𝗹𝗶𝗴𝗻𝗲𝗱 𝗗𝗮𝘁𝗮 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆: Unified disparate teams to form a cohesive data organization, strategically realigning priorities to enhance frontline enablement and deepening the understanding of the customer journey.𝗦𝗽𝗲𝗮𝗿𝗵𝗲𝗮𝗱𝗲𝗱 𝗗𝗮𝘁𝗮-𝗗𝗿𝗶𝘃𝗲𝗻 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: Crafted an aligned data vision by cross-functionally discerning organizational needs, securing sponsorship, and charting a roadmap for substantial investment in data, analytics, and data science initiatives.𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗲𝗱 𝗚𝗧𝗠 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗻𝗴 𝗠𝗼𝗱𝗲𝗹: Revolutionized the GTM approach by pioneering a customer-centric, data-driven model, streamlining KPIs from hundreds to 20 significant metrics, and harmonizing customer definitions for coordinated actions.𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗱 𝗗𝗮𝘁𝗮 𝗜𝗻𝘀𝘁𝗿𝘂𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Collaborated cross-team to prioritize product instrumentation for key data, fostered a holistic data science roadmap to boost frontline productivity.

Palo Alto, California, United States

𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 & 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗗𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻: Directed a global team of 200+ in business intelligence and data science, fostering actionable insights and championing data-driven decision-making. Cultivated multi-tiered stakeholder relationships across the organization and created comprehensive data and analytic roadmaps, adapting seamlessly to evolving business landscapes.𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗗𝗮𝘁𝗮 & 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀: Championed the Customer Journey Analytics initiative, introducing a suite of certified data products in Tableau, elucidating the end-to-end customer journey, and realizing multiple ROI gains. Devised and rolled out an analytics strategy across VMware, culminating in the successful delivery of 70+ scalable data and analytic products and generated $15M annual ROI.𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗚𝗿𝗼𝘄𝘁𝗵: Tapped into analytics and AI/ML to uncover $440M in sales prospects, facilitating over $630M Dell synergy in sales in FY22 H1. Further enhanced operational efficiency, achieving a 10% deflection in service requests via NLP and netting $3M+ in savings through SaaS billing audits.𝗦𝗮𝗮𝗦 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻: Pioneered the Metrics as a Service program, underpinning VMware's shift to SaaS and ensuring a reliable, governed data supply chain.𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿-𝗖𝗲𝗻𝘁𝗿𝗶𝗰 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 & 𝗦𝗰𝗮𝗹𝗮𝗯𝗶𝗹𝗶𝘁𝘆: Enhanced customer satisfaction by launching products delineating account health and a predictive model with an 80% accuracy rate for service escalation detection. Scaled operations by expanding a governed, role-based analytics offering via an internal data marketplace and designing a self-service analytics infrastructure with efficient user onboarding processes.𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Engaged in strategic partnerships with our Chief Privacy Officer and the Legal team to guide governance and policy frameworks, ensuring the responsible delivery of data and analytics solutions.

Palo Alto, Ca

𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 & 𝗚𝗿𝗼𝘄𝘁𝗵: Directed analytics/data science teams, expanding too 100+ professionals. Tripled productivity through a transformative delivery model, skillset augmentation, and instilling a robust accountability framework.𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗔𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 & 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗩𝗮𝗹𝘂𝗲: Established synchronized data and analytics roadmaps, pivoting the team towards trusted advisory roles. Innovatively incubated analytic projects, consistently identifying and disseminating high-impact analytic solutions across organizational boundaries.

Palo Alto, Ca

𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 & 𝗦𝗲𝗹𝗳-𝗦𝗲𝗿𝘃𝗲 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: Spearheaded foundational data initiatives, accelerating user data access in real-time and substantially curtailing the backlog of data requests. Seamlessly merged BI, ML, and NLP functionalities to derive richer, more insightful analytics.𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗦𝗮𝗹𝗲𝘀 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀: Pioneered role-centric analytics for Sales, optimizing resources by minimizing redundancy, fostering best practice sharing, reducing onboarding duration, and seamlessly linking users to pivotal analytics.

Palo Alto, Ca

𝗗𝗮𝘁𝗮 𝗚𝗼𝘃𝗲𝗿𝗻𝗮𝗻𝗰𝗲 & 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗺𝗲𝗻𝘁: Initiated an enterprise-level governance program for the most sensitive data-set, elevating awareness around data vulnerabilities and refining data provisioning processes. Successfully overhauled the global Sales Forecasting analytics approach within a swift 2-week timeframe.𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 & 𝗥𝗶𝘀𝗸 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Conceived and implemented pipeline management analytics, contributing to a holistic process to foresee and navigate pipeline risks. Spearheaded the inception and wide-scale deployment of an all-encompassing analytic suite, inclusive of Tableau and a cutting-edge BI reporting catalog.𝗗𝗮𝘁𝗮 𝗖𝗼𝗻𝘀𝗼𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻 & 𝗧𝗿𝘂𝘀𝘁 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴: Established unwavering trust in a unified data source, mitigating shadow BI occurrences, crafting agile data solutions, and transparently communicating the evolving data landscape to stakeholders.𝗖𝗿𝗼𝘀𝘀-𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 & 𝗩𝗶𝘀𝘂𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Orchestrated a vast cross-functional initiative to redesign the complete sales planning mechanism, encompassing sales coverage, quota allocations, headcount projections, and territory realignment. Pioneered the integration of UI/UX and data visualization practices within the organizational framework.

Palo Alto, Ca

𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗣𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗮𝗻𝗱 𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗺𝗲𝗻𝘁: Crafted a three-year solutions roadmap to boost the efficiency of a top-tier service operation, collaborating with cross-functional leaders to align with current and future business needs and architectural designs.𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗜𝗺𝗽𝗮𝗰𝘁𝗳𝘂𝗹 𝗣𝗿𝗼𝗷𝗲𝗰𝘁𝘀: Spearheaded the evaluation of cutting-edge technologies and innovative processes, leading to the creation of an architectural vision that significantly influenced core processes. Successfully championed three major projects, which were among the top five selected for implementation.𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗶𝗻 𝗗𝗮𝘁𝗮 𝗮𝗻𝗱 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆: Emerged as a key thought leader in master data, data quality, and technology strategy, guiding solutions planning and global process implementation. Managed enterprise-wide programs, including ROI analysis, change management, and KPI development, to secure executive support and set realistic growth targets. Additionally, established a framework for idea generation and incubation across the organization.

Palo Alto, Ca

𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Led a 9-member team across two countries in driving business transformation, focusing on risk mitigation, operational improvements, and cost reduction for an organization with over $10 billion in expenditures.𝗖𝗼𝘀𝘁-𝗦𝗮𝘃𝗶𝗻𝗴 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲: Instrumental in generating annual savings of $500 million for the Americas division, and pioneered a regional business process re-engineering program that drastically reduced risk, eliminated past-due audit issues from over 15 to zero, and enhanced contract process compliance from under 60% to over 98%.𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗧𝗲𝗮𝗺 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Enhanced KPI tracking and management, played a key role in the integration and rationalization of procurement processes and solutions, including the merger of EDS and HP in the Americas region. Promoted effective collaboration in a complex, matrixed, and virtual environment, achieving a high-performing team dynamic by reducing bureaucratic obstacles and embracing diverse backgrounds and functions.

𝗚𝗹𝗼𝗯𝗮𝗹 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Established and led a team of 26 software engineers across multiple geographies to successfully develop and implement a worldwide business intelligence solution for procurement.

𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗶𝗻 𝗣𝗿𝗼𝗰𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: Spearheaded the architecture and development of various procurement applications, encompassing savings and value tracking, spend management, and contract management using diverse technologies. Innovatively redesigned and rebuilt the entire internal procurement system in JAVA, incorporating advanced interaction models.

Mse, Computer Engineering

Bse, Computer Engineering