Seema Chawla work email
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Experienced Marketing & Business leader with a demonstrated history of success across various industries.This includes entertainment - streaming, television & films; fashion eCommerce, gaming, social, consumer products, and IoT based SaaS.Skilled in designing marketing & brand strategy that drives business through a combination of emotionally powerful brand connections and tactical consumer journey hacking.Adept at Brand, Product, Growth, Content, Creative and Retention Marketing.Left and Right Brained. Believer in the power of collaboration.Nurturer of happy, successful, empowered teams.
Freelance
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ConsultantDelhi, Dl, In
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Marketing Consultant | Fractional CmoFreelance Feb 2023 - Present
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Chief Marketing OfficerLoconav Aug 2021 - Nov 2023San Francisco, California, UsDemocratising access to fleet-technology for all commercial vehicles worldwide.Fleets are the beating heart of the global economy. Yet of the 250Mn commercial vehicles in the emerging world, barely 30% use any form of fleet tech! The mission is to bring this #TechForGood to over 100Mn drivers and fleet owners - especially in the emerging world - to help save lives, grow businesses, and have a positive impact on reducing carbon emissions. -
Vp & Head Of MarketingHike Apr 2020 - Jul 2021New Delhi, InBuilding a new social future at Hike - launched and scaled Hikeland - mobile-only avatar-based social world for young people to meet and hang-out online.Launched Rush by Hike - skill based real money gaming service that channels the competitive spirit of India.Launched Vibe by hike - built for the conservative social norms that impact all young people in India, Vibe by Hike is a magical & safe place online where people can be themselves & make new friends safely and privately.HikeMoji - one's funnest, most expressive identity online -
Vice President Marketing - Hotstar InternationalHotstar Oct 2018 - Mar 2020Mumbai, Maharashtra, InBuilding an Indian Entertainment brand around the world.Sports, TV, Movies, News and OTT platform marketing to South Asians in the US, UK & Canada. -
Chief Marketing Officer & Vice PresidentAjio.Com Jun 2016 - Sep 2018Bengaluru, Karnataka, InBuild AJIO as a much-loved brand of choice for the discerning mid-to-premium online fashion consumer. Drive profitable sales for AJIO.com across all portfolios and categories - Private Label, External Brands, International Brands and Authentics (Indie)Lead and mentor a multi-level, cross functional team that spans across:- Site/app and social content planning and creative- Digital marketing for performance and attributable revenue generation - including web and app customer acquisition and retention- Brand + social media marketing and engagement + PR across traditional and digital channels - Consumer insights and business analytics for marketing and customer acquisition- Alliances and partnerships that increase touchpoint and salesDrive improvement in key consumer eCommerce metrics through innovation, in partnership with Product:- Consumer engagement and retention- Customer acquisition and repeat purchase- Loyalty building -
Head Of Marketing, IndiaMattel, Inc. Jul 2015 - May 2016El Segundo, California, UsSheparded the growth and profit aspirations of iconic brands Barbie, Hot Wheels and Fisher-Price, Thomas & Friends, Mega Bloks and Mattel Games in India. -
Director, Brand Solutions Group. Disneymedia+The Walt Disney Company Jan 2014 - May 2015Burbank, Ca, UsResponsible for integrated marketing promotions and branded content partnerships across all brands and businesses at The Walt Disney Company.Led a multi-functional creative and marketing team that drove incremental revenue for The Company. -
Associate Director- Brand Solutions: Disney Utv Media Networks And Disney Integrated SalesThe Walt Disney Company Jan 2012 - Dec 2013Burbank, Ca, UsImagined, set-up, and operationalized Brand Solutions for the newly acquired TV network channels: bindass, UTV Movies, UTV Action and UTV Stars from the ground-up. Introduced strategic approach for pre-sales conceptualization and process-driven post-sales planning and executionBuilt consumer insight expertise across the youth and family target group. -
Senior Manager-Brand Solutions. Disney India Media Solutions And Alliances.The Walt Disney Company Apr 2010 - Dec 2011Burbank, Ca, UsLaunched and set-up Brand Solutions for Integrated Sales at Disney India. Led creative and execution strategy for all Client driven sales and marketing solutions for Disney India. Collaborated with business and creative teams across all lines of Disney's branded business in India - TV, licensing, movies, digital and publishing to build value propositions for clients' brands. -
Manager - Brand Solutions. Disney Media NetworksDisney Abc Television Group Apr 2006 - Apr 2010Burbank, California, UsLaunched brand solutions function for Disney ABC Television in India.Responsible for creation and delivery of all custom marketing and communication solutions for Disney Ad Sales clients across the 3 Disney Kids TV channels. Solutions include all on-air and off-air executions. -
Assistant Manager Marketing - Toon DisneyDisney Abc Television Group Nov 2004 - Mar 2006Burbank, California, UsBrand Manager for the TV Channel Toon Disney / Jetix responsible for all consumer marketing for brand Toon Disney and various shows on the channel and the Jetix block.Also handled Trade Marketing to sales and distribution partners for both the Disney TV network channels. -
Brand Communications ManagerMudra Communications Feb 2000 - Nov 2004Mumbai, Maharashtra, InGrew within Account Management with 4 promotions from Account Executive to Brand Communications Manager over a short span of 4 years. Managed a brand portfolio of mom and kid targeted consumer products and Media & Entertainment clients.These included: Nestle Cerelac, Nestle Growing Up Milk, Nestle Milo, Nestle Milkmaid, Dabur Chawan Junior, HBO, Cartoon Network, Red FM and Headlines Today. -
Account ExecutivePercept H Sep 1999 - Feb 2000Brands Serviced: Bharti
Seema Chawla Skills
Seema Chawla Education Details
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International Management Institute - ImiMarketing -
Delhi UniversityEnvironmental Sciences -
Naval Public SchoolSciences
Frequently Asked Questions about Seema Chawla
What company does Seema Chawla work for?
Seema Chawla works for Freelance
What is Seema Chawla's role at the current company?
Seema Chawla's current role is Consultant.
What is Seema Chawla's email address?
Seema Chawla's email address is se****@****ril.com
What is Seema Chawla's direct phone number?
Seema Chawla's direct phone number is +9198202*****
What schools did Seema Chawla attend?
Seema Chawla attended International Management Institute - Imi, Delhi University, Naval Public School.
What are some of Seema Chawla's interests?
Seema Chawla has interest in Science And Technology, Education.
What skills is Seema Chawla known for?
Seema Chawla has skills like Integrated Marketing, Advertising, Television, Brand Management, Account Management, Digital Marketing, Creative Problem Solving, Mobile Devices, Entertainment, Media Planning, Broadcast, Internal Communications.
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