At Agna, I spearhead marketing and communications strategies with a focus on creativity, insight, and impact. Collaborating closely with our leadership, I help shape and drive Agna’s brand positioning, ensuring it reflects our mission in a rapidly evolving investment landscape. My role is dynamic, ranging from developing long-term strategies that build brand equity to executing tactical digital campaigns and PR initiatives that amplify Agna’s voice.I’m deeply involved in research and development as well, contributing to Agna’s thesis on institutional funds and emerging technologies across the East-West Corridor. Agna is committed to supporting audacious founders in Data and Engineering, and I ensure our communication strategies align with this focus. I help develop content and insights that position Agna as a forward-thinking player in the VC space.At the heart of Agna is a blend of cultural wisdom. The name signifies intuition, insight, and inner wisdom across multiple cultures—from the Agna Chakra in Eastern philosophy to the meanings of being ‘Real and Original’ in Arabic, Bosnian, and ancient Greek roots. This ethos guides our vision as the world shifts towards emerging markets and sustainable innovation.Whether orchestrating digital marketing efforts, managing PR relationships, or supporting our portfolio companies’ marketing growth, my mission is to ensure Agna’s market presence is not just visible but truly transformative, helping us create exponential value for our investors and partners.Visit Agna: www.agnaholdings.com

Led the marketing efforts across multiple industries, focusing on healthy snacks, skincare, jewellery & lab-grown diamonds, real estate, natural pharma, land broking, and luxury accommodation sectors. Delivered LinkedIn and Meta ideations for over 10 brands while overseeing campaign execution and content dissemination. Additionally, supported pre-sales communications for the sales team and assisted HR with team training, ensuring streamlined project delivery across all fronts.

Strategised marketing plans and schedules across multiple communication channels to meet brand objectives. Worked closely with clients from various sectors, including BFSI (Banking, Financial Services & Insurance) and SME automation; crafting end-to-end communication strategies. Formulated strategy presentations, pitched upscaling and cross-selling plans, and upheld media aesthetics and guidelines for both B2B and B2C clients.

I spearheaded creative and strategic efforts for 15 retainer clients across industries like real estate, healthcare, education, chemicals, and hospitality. I worked closely with teams to manage B2B, B2C, and D2C campaigns, optimising paid marketing efforts and participating in active pitches. I made sure creative briefs were met with innovative solutions that resonated with target audiences for every client.

Here at PodSquad, I developed and launched over 14 educational products for children aged 1-10, overseeing everything from commerce to onboarding across 7+ online marketplaces and the company website. I led the end-to-end execution of online marketing strategies and contributed to product design, content curation, and even assisted in the publishing of educational books at Quadrum Solutions.

I managed the sales and operations of domestic appliances (large and small) from 15+ brands, ensuring optimal coverage on 5 major online marketplace including Amazon, Tatacliq, and Flipkart. Here i also streamlined schedules to align with forecasted and seasonal demand, driving sales and operational efficiency across diverse channels and within the team.

I was responsible for acquiring and activating Demat and Trading accounts in the Indian equity market. I managed customer relations across Western India, addressing client grievances and guiding them through trading in equities, derivatives, currencies, and commodities. This proactive approach led to consistent brokerage generation and contributed to achieving overall sales targets.