App Store Marketing And Monetization Programs (App And Games)
Current
Sep 2022 - Present
AeroLeads people directory · profile
Seema Vora Email & Phone Number
Marketing and Monetization Programs Apps and Games, App Store
at
Apple
1 work email found
@apple.com
7 phones found area 919, 669, 408, 650, and 310
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Marketing and Monetization Programs Apps and Games, App Store
Location
Palo Alto, California, United States
Who is Seema Vora? Overview
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Quick answer
Seema Vora is listed as Marketing and Monetization Programs Apps and Games, App Store at Apple, based in Palo Alto, California, United States. AeroLeads shows a work email signal at apple.com, phone signal with area code 919, 669, 408, 650, 310, and a matched LinkedIn profile for Seema Vora.
Seema Vora previously worked as App Store Marketing and Monetization Programs (App and Games) at Apple and Games Marketing and Monetization at Apple. Seema Vora holds Continued Education, Marketing/Business from Montclair State University.
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Email format at Apple
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{first_initial}{last}@apple.com
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Profile bio
About Seema Vora
Seasoned digital and e-commerce professional with 9+ years of mobile growth and performance marketing with focus on free to play games.Expertise in :App Store OptimizationApp Growth MarketingUser Acquisition (App & Mobile Web)In-app monetization and KPI analysisProduct MarketingSEO & SEMDigital Advertising & Ad Networks (publisher & advertiser)Affiliate partnershipsNetwork Engagement (in-house inventory)CORE COMPETENCIES• Strategic GTM planning & successful execution across diverse media channels.• Project management for global product launches & multimillion dollar promotional media campaigns.• In depth experience in mobile apps and games & its nuances, successfully marketed mobile games while driving growth.• Acquisition & retention campaigns for subscription & non-subscription apps and games• Cross platform experience in online gaming, cloud based gaming, next gen console, free 2 play, micro-transactions & in-game digital downloads.• Experience in retail and e-commerce focusing on LTV with constant attention towards ROI.• Product marketing, market & user segmentation, product positioning, competitive intelligence.Specialties: ASO, performance marketing, mobile marketing, brand marketing, customer acquisition & retention, life cycle marketing, search marketing.
Listed skills include Mobile Marketing, Online Marketing, Digital Marketing, Mobile Devices, and 35 others.
Current workplace
Seema Vora's current company
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10 roles · 26 years
Seema Vora work experience
A career timeline built from the work history available for this profile.
Games Marketing And Monetization
Support global games revenue growth with insights, platform guidance, monetization and marketing expertise- Identify growth opportunities, insights and targeted actions for games developers through custom competitive benchmarking analysis- Develop and share best practices around in-app business models, platform features and developer marketing- Data-driven.
Feb 2020 - Nov 2023
Developer Marketing: Apple Arcade
Support Apple Arcade game developers with App Store optimization, on store discovery guidance and off store marketing channel optimizations. Created marketing guidelines and guidance for 100+ Apple Arcade games that informed their marketing and communications from announce through launch of Apple Arcade as a service.
Feb 2019 - Feb 2020
Developer Marketing: Games, Kids & Education, Subscriptions, News
Drive growth for developers on the App Store through optimized marketing, expert guidance and innovative tools.
Jul 2015 - Feb 2019
Director, Mobile Marketing
Responsible for driving growth through acquisition and engagement for Coupons.com's mobile properties:- Mobile conversion tracking and attribution tool justification (Tune, App Analytics, FB Analytics, Firebase, Kahuna)- GTM Planning and Execution- Cross platform attribution tracking implementation- Performance Based Acquisition and Analysis- Mobile Web.
2014 - 2015
~1 yr
Director Of Digital Growth
Game plan at EA involved: · Liaison between product and business teams on product roadmap, prioritization, creating business case and project management of new initiatives.· Strategic planning and stakeholder buy in for future initiatives (6 mths out) ensuring the business stays ahead of the game.· Drive business strategy in partnership with product to.
2012 - 2014
~2 yrs
Mobile Marketing, Gtm And Product Marketing
- Spearheaded GTM for the following mobile product launches:- Livestand - a personalized digital magazine app for tablets- Fantasy Football'11 Campaign (iOS, Android, Amazon)- MarketDash (Tablet, iOS)- Yahoo! News (iOS.
- Developed and executed global direct response consumer marketing programs to increase consumer awareness, acquisition, engagement and retention for Yahoo!’s sports, entertainment and search products.
- Lead business decisions with product marketing, product management, brand and communications teams.
- Launched media campaigns within Yahoo!’s network and external agencies to drive traffic to a rich media micro-site experience where average user was highly engaged and spent almost 3 minutes within the iAd like.
- Orchestrated integrated marketing campaigns across the Yahoo! product portfolio for an audience of greater than 260 M monthly users, which required the following:− Market and user segmentation.− Business case.
- Managed multiple programs that spanned various marketing channels including in-product merchandising, advertising, social media, direct response email, events, and promotions.
2010 - 2012
~2 yrs
Sr. Marketing Director, User Acquisition
- PlayPhone is a leader in mobile entertainment providing a ground-breaking mobile gaming platform - PlayPhone Social, which leverages gamers' social graphs to seamlessly connect friends, locate popular games and share.
- Directed customer acquisition, product marketing, PR, user engagement, retention and revenue growth.
- Managed global consumer marketing, online acquisition for online and mobile sites including brands like Wal-Mart, Best Buy, ABC, Cartoon Network, NBC Universal, Adult Swim and many more leading brands. Accountable for.
- Introduced social gaming platform into the market with virtual goods and micro payments.
- Provided leadership and direction with a media budget of $50M, monetized 15 million unique visitors a month via sponsored advertising feeds, lead generation and display advertising.
- Continuously identified new traffic sources, incorporating testing and graduation plans, maintaining a profit margin of 20%.
2007 - 2010
~3 yrs
Ads Quality Rater (2 Year Contract)
- Responsible for reporting and tracking the visual quality and content accuracy of Google advertisements· Evaluated search queries and advertisements associated with online search, online advertising and supplied.
2005 - 2007
~2 yrs
Mattson And Company, Del Mar Foods
Various - Consumer Packaged Goods Companies
- Responsible for planning and execution of B2C marketing campaigns for the companies mentioned above.
- Created and executed marketing plans that increased sales and profitability of products and services while providing industry specific solutions and product expertise.
- Implemented marketing vehicles including direct response online advertising, product design, trade shows and identification and tracking of ROI.
2000 - 2004
~4 yrs
2 education records
Seema Vora education
Continued Education, Marketing/Business
Montclair State University
Food Science And Marketing
Shreemati Nathibai Damodar Thackersey Women'S University
FAQ
Frequently asked questions about Seema Vora
Quick answers generated from the profile data available on this page.
What company does Seema Vora work for?
Seema Vora works for Apple.
What is Seema Vora's role at Apple?
Seema Vora is listed as Marketing and Monetization Programs Apps and Games, App Store at Apple.
What is Seema Vora's email address?
AeroLeads has found 1 work email signal at @apple.com for Seema Vora at Apple.
What is Seema Vora's phone number?
AeroLeads has found 7 phone signal(s) with area code 919, 669, 408, 650, 310 for Seema Vora at Apple.
Where is Seema Vora based?
Seema Vora is based in Palo Alto, California, United States while working with Apple.
What companies has Seema Vora worked for?
Seema Vora has worked for Apple, Quotient Technology Inc., Electronic Arts (Ea), Yahoo!, and Playphone.
How can I contact Seema Vora?
You can use AeroLeads to view verified contact signals for Seema Vora at Apple, including work email, phone, and LinkedIn data when available.
What schools did Seema Vora attend?
Seema Vora holds Continued Education, Marketing/Business from Montclair State University.
What skills is Seema Vora known for?
Seema Vora is listed with skills including Mobile Marketing, Online Marketing, Digital Marketing, Mobile Devices, Sem, Analytics, Mobile Advertising, and Online Advertising.
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