Accounts: Coca-Cola Atlantic & Coca-Cola Egypt; Edita; Juhayna; Clorox and Speranza:• Was in full charge of launching the following BTL campaigns:• Worked on Sprite’s Spark logo revamp & on-ground activation• worked on Coca-Cola truck road show and activation and cooperating with FP7 on the TVC• Handled Ramadan Coca-Cola doses of happiness activation• Sprite Lemon and lime summer activation• Schweppes CSD new can summer activation in North Coast• Speranza new F12 summer branding and on-ground activation• launched Cappy juice in Egypt including Sampling, Road Show and on-ground activation• launched the new Molto Cheese on-ground activation and Road Show • Full responsibility on launching Edita Mimix in Egypt• Relaunched the new Clorox packaging including activation and in store branding• launched the new Juhayna Mega Cream packaging, handled it’s hyper markets activation as well as the in-store

Accounts: General Motors & Mansour Automotive (AcDelco, Opel, Chevrolet Commercial and Passengers Cars)• Fully managed large scale projects for the above mentioned clients• Worked closely with the strategic department in order to gain strategic thinking on the several projects conducted for GM• ATL Activities: worked on the new launch of the Chevrolet Lanos and Cruze campaigns which included Radio/TVC and POS• Mac Iraq campaign worked on all BTL and ATL material (prints/ POS and radio)