- Provide full brand strategy and marketing plan- Produce social media strategy and implentation guide - Lead and provide content strategy - Focus on building strategic partnerships- Develop video and podcast strategy- Develop ethnic marketing strategy - Provide leadership and sales training As an independent brand consultant, Selena supports global brands with marketing, public relations, relationship-building, partnership development, and content strategy. With ten years of facilitating workshops and events, Selena also specializes in supporting women entrepreneurs and executives with personal branding, public speaking skills, and content strategy.

‣ Focus on the development of sales and profitability for Lorna Jane in Canada‣ Create strategic partnerships with like minded brands that lead to exclusive partnerships and marketing campaigns ‣ Work with independent studios and retail stores across Canada‣ Work with strategic retailers including: Sport Chek and TJX Canada‣ Create strategic partnerships to build revenue and brand awareness‣ Process customers orders and deal with customer service issues‣ Work closely with key accounts and independent wholesale clients and build personal wholesale client list ‣ Develop long term relationships with wholesale clients new and existing‣ Attend trade shows and organize sales trips ‣ Maintain and merchandise inventory at head office

‣ Focus on the development of sales and profitability for Karma Athletics‣ Work with independent studios across Canada, the USA, Asia, Europe and major accounts.‣ Process customers orders and deal with customer service issues‣ Maintain product knowledge by attending product knowledge training to enhance customer experience and create additional sales opportunities‣ Create additional sale opportunities by promoting or suggesting related and appropriate products to clients ‣ Plan and executive promotional events and community sponsorships‣ Attend all functions and events when directed by Karma as a brand ambassador‣ Work closely with key accounts and independent wholesale clients and build personal wholesale client list ‣ Develop long term relationships with wholesale clients new and existing‣ Maintain and merchandise inventory at head office‣ Work with design team and head of product on special projects ‣ Attend trade shows and organize sales trips ‣ Manage sales reps‣ Maintain and merchandise inventory at head office‣ Assist the CEO and Chariman as needed

* Support the Marketing team in implementing B2B and B2C initiatives as well as locally implementing national and local initiatives.* Proactively develop and update sales tools for Metro Vancouver sales staff, including media kits and sell sheets using NADbank and other industry resources * Assist the local Publisher and the Partner Development Manager with all logisticsassociate din achieving the partnership development objectives * Focus upon local & national Readers Per Copy initiatives* create and maintain a network of key contacts with local media outlets and event producers * Data mining for sales purposes using IMS software * National and local Social media projects* Management of National internal sales tools system* Use online publishing system to manage contests/promotions/newslettersI work with a fantastic marketing team across Canada and extremely driven team in Vancouver. Check out out website and pick up our paper every morning. www.metronews.ca/vancouver. If you'd like to discuss discuss partnership or sponsorship opportunities email me at selena.sandhu@metronews.ca

I work as an communications strategist and professional speaker. 3 Skills I can't live without, and that I teach to others:1) Branding2) Networking3) Public SpeakingSend me a message or email me at selenasandhu@gmail.com. Look out for the upcoming launch of Talk the Talk Communication's website and workshops in the fall 2011.

*Spokesperson and event organizer for Vancouver Fashion Week*Business development: securing media and corporate sponsorship*Developing marketing and social media campaign strategies*Team management of interns: training and supervising*Province Newspaper Liaison: worked with lifestyle editor to create special features for VFW

* Interview and write articles geared towards young women* Host online webisodes that include interviews and issues from the magazineClick here for read my articles and watch my online webisodeshttp://selenasandhu.wordpress.com/work-samples/

* Write articles and prepare marketing material* Produce and executive social media campaign* Administrate social media networks that include Youtube.com, Twitter.com and Facebook.comFor more information about the show visit:http://www.leftcoasttv.com/http://www.imdb.com/title/tt1640041/maindetails

* Coordinated assignments with writers, fact-checked and proofread articles* Attended editorial meetings, pitched story ideas, arranged photography* Attended events on behalf of Mehfil Magazine and wrote Scene & Society Column* Created, trained and organized Mehfil Magazine Street Team volunteer program

Lead volunteer services team to support VIBC initiatives during the annual Next Bhangra Competition and the City of Bhangra Festival* Facilitate volunteer services meetings and volunteer orientations* Recruitment, train, and place volunteers in committee member or event day roles* Coordinate annual volunteer recognition events