Selma Rodriguez Email & Phone Number

I am a Sr. Account Lead / Project Manager at 121 Spark, a leading advertising agency that specializes in creating and executing integrated marketing campaigns for global brands. With over 25 years of experience in the industry, I have developed a deep expertise in marketing communications, customer relationship management (CRM), online marketing, and brand strategy.In my current role, I am responsible for supporting new business, client onboarding, project management, and leading the campaign's strategy and concept/creative development for full campaign deployment. I partner and consult with clients across diverse industries, such as healthcare, CPG, and technology, and deliver innovative and impactful solutions that connect brands with their target audiences and drive business growth. I also manage the financials, accruals, and forecasting of the agency, as well as the revenue and freelance negotiations and contracts. I collaborate with multidisciplinary teams at a local and regional level, including other network agencies, and ensure high-quality results and client satisfaction.

Listed skills include Integrated Marketing, Interactive Marketing, Digital Strategy, Creative Strategy, and 22 others.

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  Miami Dade College

  General