SEN is a creative thinker andPerformance-driven knowledgeable and detail oriented Mobile creatives advertising. Visual Designer and product designer with 12+years of Experience in Mobile Interstitial and Storyboard Developer.A zealous product designer. JAYA TV, Ad2pro media solutions, Madrasglobal him to have a multifarious understanding of products catering to different user groups. His experience has given him an edge to work at the intersection of design, psychology, business and technology. His objective is to identify and improve everyday micro experiences of people through his designs. Directing design teams at startups honed zeenal’s skills as a creative designer, it also taught him a lot about the role design plays in fast-paced decision-making processes within a business. He became bilingual in the way he could talk with designers about the details of craftsmanship or typography but also had to learn how to sell design work to business leaders who might not be as experiencedwith how design can drive business results.Specialties: Service Design, User Research, Screen Interfaces, Micro-Interaction/Experiences, Content Strategy, Psychology, Brand Strategy, and Brand Marketing.