Sendy Lin Email & Phone Number

Taipei City, Taiwan

- Spearheaded efforts to reposition the product, securing partnership agreements for physical channel marketing initiatives, and contributing to the overall transformation of the sales strategy.- Orchestrated collaborations with influencers on Instagram to promote a new product, driving digitaltransformation in marketing efforts and contributing to 67% of the monthly sales revenue during the campaign period.- Drove strategic initiatives at the 2023 pet fairs, achieving a 65% increase in sales revenue and over 50% growth in community engagement, supporting a broader business transformation initiative to enhance customer engagement and market presence.

- Increased applicants by 34% by emphasizing unique program differentiators.- Successfully secured a 16% budget increase through an event proposal, enabling expanded advertising efforts.

- Collaborated closely with the Sales team and Group Marketing to organize the brand gala and the product launch event, surpassing the 66.25% enrollment KPI with a 93% attendance rate—the highest nationwide.- Managed experiential marketing campaigns with SMEG, achieving a 437% increase in digital reach and a 2000% rise in likes, significantly boosting social media engagement

- Developed market analysis and strategy that drove a 23% increase in e-commerce traffic, supporting data-driven decisions and cross-functional teamwork.- Launched a new product, contributing 60% of the monthly revenue for the X series.

- Led cross-functional teams to orchestrate diverse lectures, achieving an overall satisfaction rating of 4.7/5. - Coordinated efforts with speakers, expressing a strong willingness to collaborate again.

Master Of Business Administration - Mba, Institute Of Marketing & Digitally Analytics, 4.28/4.3

Bachelor Of Business Administration - Bba, Department Of Business Administration, Gpa 3.96/4.3