Fernanda Sene Email & Phone Number

United States

New York, Ny, Us

Work with Taboola's top partners (Microsoft & Yahoo) through highly technical implementation processes to launch the company's solutions on their properties, track post-launch performance, and provide strategic direction for new opportunities to grow revenue.Optimize existing relationships by upselling new solutions and improving performance KPIs such as CTR and RPM across multiple properties.As a Senior Account Manager with over 5 years of experience at Taboola, I manage and mentor new hires along the onboarding processCollaborate closely with R&D and Product teams, delving into the technical intricacies of Taboola's offerings, wielding my expertise in Prebid, APIs JavaScript and SDKs integrations to not just comprehend but actively shape the tech side of our business.Managed the Taboola Header Bidding initiative from the business side working closely with Product Managers and R&D engineers to identify areas of improvement for the beta product in 2023Top performer Account Manager in 2024

New York, Ny, Us

Lead initiatives to share strategies and success cases with team members fostering knowledge and collaboration.Managed relationships with core analysts, managers and directors within different teams in enterprise publishers such as Penske Media Corporation, Gray Media and Chicago Tribune/Media NewsConducted meetings with large groups to present Taboola’s suite of products and solutions to identify product enhancement and revenue growth opportunities

New York, Ny, Us

New York, Ny, Us

Managing Enterprise Partnerships from core analysts to C-level leadership that require a more consultative or analytical role, growing 3 out of the top 10 most profitable publisher accounts.Grew revenue of the overall book of business by 394% Top performance AM in 2020 and 2021 (Hit more than 120% of the annual goal)

Warsaw, Poland, Pl

Managed Enterprise media clients (Via Varejo, Farfetch, Marisa, Brastemp).Average 8,8 in NPS.Led book of business to an average of 150% growth.RTB House is a global company that provides state-of-the-art retargeting technology for top brands worldwide. Its proprietary ad buying engine is the first and only in the world to be powered entirely by deep learning algorithms, enabling advertisers to generate outstanding results and reach their short, mid and long-term goals. Learn more at www.rtbhouse.com.

Paris, Fr

Help different types of e-commerce to boost sales using retargeting through dynamic banners.

São Paulo, Sp, Br

Our goal is to support companies on the decison making process and minimizing risk through a Geomarketing tool (SaaS), a mix of technology, market and demographic information.Geomarketing is the integration of geographical intelligence into various aspects of marketing, including sales and distribution.

London, England, Gb

Competitive intelligence analysis, competitor benchmarking, M&A intelligence, forecasting and scenario planning, industry benchmarking, trend monitoring, and strategy analysis.Industries covered: Packaged Food, Home and Construction, Beverages

Sao Paulo, Br

Prospection and account management. Responsible for growing new accounts.Main clients: DM9, Ogilvy, Borghi/Lowe, Lew'Lara\TBWA, Multisolution, Agência Digi, Telhanorte, C&C, Leroy Merlin, Copel Colchões, Outback, Rubaiyat, Giraffa’s, Pizza Hut, Reed Alcântara, ABF, BTS, RáscalCross media sales of all Grupo Folha’s products (Magazines, Website and newspapers Folha de S.Paulo and Agora São Paulo);Internal presentations of new projects with highly segmented content, based on the needs of the market (advertiser and reader); Monitoring of the entire financial process of the client

Sao Paulo, Br

Hunted new small and medium business for all plataforms of the group (Magazines, Website, Newspaper).

São Paulo, Sp, Br

Mba, Trade Marketing

Mba Gestão De E-Commerce

Bachelor, Public Relations

Education record