- Development and implementation of SMM-strategy: target audience analysis, competitor analysis, SWOT-analysis, content strategy, promotion;- Preparation of content plan;- Creation and implementation of promotional campaigns in cooperation with Retention team;- Tracking and analyzing metrics: views, reach, engagement, audience growth, registrations, FTD, deposits, etc.;- Leading the SMM team: setting tasks, goals and KPIs;- Interaction with external teams: design, motion design, CRM, SS, Product, Analytics, Translation

- Responsible for content creation across all communication channels: social media, email newsletters, sms, blog, website;- Responsible for content, SMM and influencer marketing;- Development and implementation of SMM strategy (gambling, sports betting);- SMM: Daily performance tracking and suggestions for improving the strategy to achieve KPIs (audience growth, reach, engagement, site visits, registrations, FTDs, deposits, etc.);- Managing content in social media: Reels, posts, contests, giveaways, memes;- Email marketing: tracking and analyzing metrics: OR, CR, CTOR, etc.

- Managing a team of copywriters, SMM and influencer marketing managers;- Creation and management of content for all communication channels (email newsletters, SMS, social media, website, blog);- Working with content for different GEOs (Italy, Brazil, Peru, Canada);- Development and implementation of SMM strategy;- Communication with contractors (marketing agency engaged in the management of social networks for our projects in Peru and Brazil);- Supervising a project to create a review site for online casinos in Latin America;- Creating SEO-optimized content for the blog and review site in tandem with the SEO team;- Participation in the development of marketing activities (campaigns, promotions, etc.);- Recruitment of freelance copywriters

- Setting technical tasks for copywriters, designers, front-end developers when creating new pages;- Checking copywriters' texts for literacy, content relevance and SEO optimization;- Content management in CMS (Wordpress, Strapi): adding new pages, updating and correcting content, managing multilingualism, etc.;- Creating mockups of website pages;- Product localization in international markets (Europe, LatAm);- Translation of texts and page contents (English and Spanish);- Social media management (Instagram, Facebook, Telegram);- Writing sales texts (in English and Spanish);- Negotiating with international partners on traffic issues;- Working in Jira, Confluence

- Content management (Wordpress);- Social media marketing (Facebook, Telegram);- Writing analyical articles, news;- Interviews with experts and reports;- Creating video content for Youtube;- Community management;- Analysis of statistics in social networks and weekly reports

- Writing analytical articles (economics, politics, law, culture);- Interviews with experts, businessmen

- Writing analytical articles (sports) for Championat.com and Gazeta.Ru