Helping small and medium businesses with their lead generation and social media marketing efforts.

Softcrylic is an IT solutions and services provider dedicated to delivering effective business solutions and results to clients since 2000. Softcrylic provides a full range of solutions and services in a variety of technical disciplines including Software Development, Test Engineering, Data and Analytics. With more than 175 professionals, Softcrylic operates with offices in New York, New Jersey, Georgia, New Delhi and Chennai, India. As Softcrylic's Vice President of Digital Marketing… Show more Softcrylic is an IT solutions and services provider dedicated to delivering effective business solutions and results to clients since 2000. Softcrylic provides a full range of solutions and services in a variety of technical disciplines including Software Development, Test Engineering, Data and Analytics. With more than 175 professionals, Softcrylic operates with offices in New York, New Jersey, Georgia, New Delhi and Chennai, India. As Softcrylic's Vice President of Digital Marketing, I am responsible for building Softcrylic's brand, generating new business development interests for custom application development, automation testing and analytics services in it's target geographies. Show less

Meeting lead and revenue targets for IBM Digital Experience solutions portfolio by generating demand through different sales channels. Creating thought leadership in the emerging field of customer experience with help of digital technologies.Enabling sales teams with consumable marketing messaging, communication and collateral.

Ensuring IBM worldwide revenue and growth objectives are met by enabling the cross brand IBM field sales force with right set of communication, assets, collateral for them to have high-impact client engagements. To integrate the disparate enablement activities in the world wide geographies by bringing consistent approaches across different brands, roles, geographies.

Responsible for creating better visibility, forming new alliances, bringing new business and generate revenues in supporting my organization to reach its next milestone.Understanding customers' business needs and suggesting the best possible web solutions is my passion.

Interfacing with the business advisor and the CEO Directly and promote the key product “imorfus” an enterprise “Intranet” based collaboration suite and “Internal & External communication offerings” to the defined geographies and create recurring revenue. Also cross selling the company’s wide digital marketing services.

Directly reporting to the CEO as the First member in the newly formed division to start Software (ERP) consulting practice to spread the new initiative to established clientele and create the first set of customers for the 13 year old Organization.

Working hand in hand with the Country manager in generating revenue targets and promote the custom tailored software products like “ERP”, “SCM”, “HRM”, “POS” to wide range of industries. Manage sales and maintain good relation with clients in order to sustain the market leadership in defined aspects. Handle work allotment and administrative tasks.