Shelly Morrison Email and Phone Number
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Accomplished professional with a full spectrum of expertise through years of experience in product management, channel management, and market research in both the consumer packaged goods industry as well as the construction products industry. Self-motivated leader who has increased profitable growth across multiple product categories. Areas of demonstrated results include:
Advanced Drainage Systems, Inc.
View- Website:
- ads-pipe.com
- Employees:
- 1488
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Sr Product Manager - PipeAdvanced Drainage Systems, Inc. Nov 2021 - PresentColumbus, Ohio, United States
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Senior Product Manager-Insulation & FinishesTremco Commercial Sealants & Waterproofing Dec 2019 - Oct 2021Beachwood,Oh -
Market Manager - Glazing SolutionsTremco Commercial Sealants & Waterproofing Jun 2016 - Dec 2019Beachwood,OhResponsible for delivering measurable business results through team management of product solutions that meet both market needs and company goals accomplished through a deep understanding of the market & customers’ needs to develop product line strategies for the core commercial channel
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Pm Team Lead- Glazing/Transitions/SealantsTremco Commercial Sealants & Waterproofing Aug 2015 - Jun 2016Beachwood,OhResponsible for the management of the product team owning the glazing, transitions, and sealants product lines for the core commercial channel. This role also had direct product line ownership of a portion of the product lines listed above.
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Product Manager-Glazing & TransitionsTremco Commercial Sealants & Waterproofing Mar 2014 - Aug 2015Beachwood, OhioResponsible for ensuring Tremco is properly addressing the changing needs of the marketplace as it relates to the glazing and transitions product line offering in North America for the commercial, OEM, and residential channels. Played an integral role in day-to-day tactical operations and also the strategic growth of the product line.
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Associate Merchant ManagerAmerican Greetings Mar 2008 - Jan 2013Cleveland/Akron, Ohio AreaResponsible for the development and execution of merchant strategies to drive product assortment growth and attainment of Category Plan strategies. Responsible for the development and implementation of Occasions Plans specific for both Everyday and Seasonal Occasions. Developed and managed to help consistently drive retail productivity for American Greetings’ retail partners and to optimize AG profitability by effectively managing AG’s space. -
Senior Channel ManagerRubbermaid Home Products Nov 2004 - Feb 2008Responsible for the profitability, sales, growth, and P&L of channels for Rubbermaid product categories including home organization, laundry/waste/utility, outdoor storage, garage, refuse, and insulated products.• Lead and managed direct reports who supported numerous aspects of management of the account base• Primary responsibility for the development and execution of comprehensive strategic plans to drive sales and profitability for Rubbermaid Home Products for numerous channels … Show more Responsible for the profitability, sales, growth, and P&L of channels for Rubbermaid product categories including home organization, laundry/waste/utility, outdoor storage, garage, refuse, and insulated products.• Lead and managed direct reports who supported numerous aspects of management of the account base• Primary responsibility for the development and execution of comprehensive strategic plans to drive sales and profitability for Rubbermaid Home Products for numerous channels o Included situational analysis, business performance analysis, development of strategic objectives, tactical plans, identification of critical success factors, and budgeting• Developed and delivered compelling sales presentations to maximize growth and profitability of channel Show less
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Associate Product ManagerMoen Incorporated Jan 2003 - Oct 2004Responsible for product marketing activities that were new to Moen and new to the world• Created business models for several innovative new product opportunities for the retail and wholesale business units• Monitored and evaluated industry and non-industry trends to identify incremental product and distribution opportunities on target with larger corporate initiatives• Coordinated brain-storming activities in support of new product and distribution opportunities• Reviewed and… Show more Responsible for product marketing activities that were new to Moen and new to the world• Created business models for several innovative new product opportunities for the retail and wholesale business units• Monitored and evaluated industry and non-industry trends to identify incremental product and distribution opportunities on target with larger corporate initiatives• Coordinated brain-storming activities in support of new product and distribution opportunities• Reviewed and approved research initiatives for new product exploration and concept evaluation •Generated detailed data reports to support new product team initiatives Show less -
Assistant Product ManagerThe J.M. Smucker Company Nov 2000 - Dec 2002Orrville, OhioProduct management role for the flagship product line including Smucker’s jams, jellies, and preserves• Proactively developed strategic and tactical recommendations to achieve brand and product objectives • Evaluated effectiveness of tactical executions against objectives• Coordinated and provided direction to outside promotional, design, advertising agencies • Provided functional support through development of key tracking reports, and ad hoc reporting using IRI, OSA, and… Show more Product management role for the flagship product line including Smucker’s jams, jellies, and preserves• Proactively developed strategic and tactical recommendations to achieve brand and product objectives • Evaluated effectiveness of tactical executions against objectives• Coordinated and provided direction to outside promotional, design, advertising agencies • Provided functional support through development of key tracking reports, and ad hoc reporting using IRI, OSA, and Vista• Monitored and analyzed key business trends and discontinuities to identify issues and opportunities within corporate strategies• Management of fruit spread budget Show less -
Consumer Research ManagerThe J.M. Smucker Company Sep 1998 - Nov 2000Cleveland/Akron, Ohio AreaResponsible for the management of quantitative and qualitative market research activities and portions of the syndicated data tools for the Smucker’s family of products including fruit spreads, ice cream toppings, and related new products
Shelly Morrison Skills
Shelly Morrison Education Details
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Master Of Business Administration (Mba) -
Marketing
Frequently Asked Questions about Shelly Morrison
What company does Shelly Morrison work for?
Shelly Morrison works for Advanced Drainage Systems, Inc.
What is Shelly Morrison's role at the current company?
Shelly Morrison's current role is Sr Product Manager - Pipe.
What is Shelly Morrison's email address?
Shelly Morrison's email address is mi****@****ngs.com
What is Shelly Morrison's direct phone number?
Shelly Morrison's direct phone number is (800) 321*****
What schools did Shelly Morrison attend?
Shelly Morrison attended Ashland University, University Of Dayton.
What skills is Shelly Morrison known for?
Shelly Morrison has skills like Product Management, Consumer Products, Competitive Analysis, Pricing, Merchandising, Marketing, Marketing Strategy, Management, Strategy, Retail, Strategic Planning, Analytics.
Who are Shelly Morrison's colleagues?
Shelly Morrison's colleagues are Abraham Jaimes, Terence Zhao, Lance Forney-Hush, Josh Trapuzzano, Ben Kopecky, James Hinte, Michelle Bayless.
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Shelly Morrison
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