Senya Sinica

Senya Sinica Email and Phone Number

Project Manager (Marketing Delivery) @ Kodland
Barcelona, CT, ES
Senya Sinica's Location
Tbilisi, Georgia, Georgia
About Senya Sinica

Lead of a Product team with 5 years of experience in digital marketing, design, and development. Launched from scratch and scaled SaaS, Educational, and HR products. Successfully implemented and tested new processes to grow metrics (increasing sprint capacity, conversion, retention, NPS). As Head (owner) of the UX/UI unit, I explored growth and service efficiency hypotheses, calculated P&L, and increased unit conversion by 4%. Was a frontman of the UX/UI unit in internal and external communications. 1. Made and tested hypotheses and optimized processes.
It increased a clients' lifetime inside the agency by 18% and offer-to-deal conversion by 8%.2. Built discovery and delivery strategy for the projects based on stakeholders' goals and market needs.
3. In collaboration with the marketing unit developed a service promotion strategy. 
4. Built a team of over 30 people: UX/UI, developers, and managers. Trained leads and created a community within the department.
As a Senior Project Manager, I acted as the project owner on the agency side. I led product launches for 30+ key agency clients and curated complex projects, such as research + product launch + UX testing + a/b testing, website launch + SEO, and brand strategy + website. 1. Developed smooth workflows for design, development, advertising, and marketing teams. Planned sprints, set tasks, updated roadmaps, prioritized backlog, and tracked progress. Used scrum, kanban, waterfall, and lean approaches. Managed budget timing and launched projects with at least 16% profitability.2. Worked with project documentation and task trackers using Active Collab, JIRA, Trello, Miro, Figma, Notion, Google Analytics, Google Sheets, and Excel.3. Became a mentor for the Nimax design and inner training courses for project and sales managers.

Senya Sinica's Current Company Details
Kodland

Kodland

View
Project Manager (Marketing Delivery)
Barcelona, CT, ES
Website:
kodland.org
Employees:
1422
Senya Sinica Work Experience Details
  • Kodland
    Project Manager (Marketing Delivery)
    Kodland
    Barcelona, Ct, Es
  • Nmx
    Head Of Ux/Ui
    Nmx Oct 2023 - Nov 2024
    Kept the unit profitable and grew the conversion rate by regularly adjusting processes within and in collaboration with other units. Was the frontman in internal and external communications.
  • Nimax Digital Agency
    Lead Project Manager
    Nimax Digital Agency Sep 2020 - Sep 2023
    Remote
    Led product launch initiatives for 30+ key agency clients in IT, tech, game dev, health, and education. Curated complex projects, such as product launch + UX testing + a/b testing, website launch + SEO, brand strategy + website.
  • Proname
    Project Manager
    Proname Sep 2019 - Sep 2020
    Directed project lifecycle management for an agency initiative, launching web projects in real estate, sports, and internal products.

Senya Sinica Education Details

Frequently Asked Questions about Senya Sinica

What company does Senya Sinica work for?

Senya Sinica works for Kodland

What is Senya Sinica's role at the current company?

Senya Sinica's current role is Project Manager (Marketing Delivery).

What schools did Senya Sinica attend?

Senya Sinica attended Tomsk State University.

Who are Senya Sinica's colleagues?

Senya Sinica's colleagues are Thais Carvalho De Freitas, Damla Tanrıöver, Carolina Saavedra, Sarkhan Muradov, Lorena García Pay, Aisha Shannaz, Laura Vanessa Gil.

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