As an in-house SEO Analyst, I played a key role in improving website performance and organic search visibility through data-driven SEO strategies. My responsibilities included: • Keyword Research & Analysis: Performed in-depth keyword research using tools like Google Keyword Planner, SEMrush, and Ahrefs to identify high-impact keywords, search trends, and competitor strategies, enabling the development of optimized content. • Content Optimization: Collaborated with content writers to develop SEO-friendly content, implementing on-page SEO techniques such as keyword placement, meta tag optimization (title tags, meta descriptions), URL structuring, and internal linking to improve organic search rankings. • Technical SEO Audits: Conducted detailed technical SEO audits to identify and resolve issues related to crawl errors, indexing, site architecture, broken links, schema markup, and site speed optimization, adhering to Core Web Vitals standards. • SEO Tools & Reporting: Utilized Google Analytics, Google Search Console, Screaming Frog, Moz, and other SEO tools to monitor site performance, track key SEO metrics (such as impressions, click-through rates, and bounce rates), and generate actionable insights for improving website performance. • Cross-Department Collaboration: Worked with developers to implement technical fixes (like improving page load time and mobile responsiveness), and collaborated with marketing and content teams to align SEO strategies with broader digital marketing efforts. • Link Building & Off-Page SEO: Assisted in backlink analysis and off-page optimization efforts, including competitor link analysis, to improve the website’s authority and trust signals. • SEO Strategy Development: Helped create long-term SEO strategies focusing on sustainable growth in organic traffic, rankings, and lead generation, ensuring alignment with the business objectives.

● Managed a portfolio of 50 clients, 40 of whom were international, ensuring clientsatisfaction and retention.● Cross-sold and upsold products and services, generating ₹5 lakhs in additionalrevenue per quarter.● Led regular communication efforts with clients to explore and capitalize on salesopportunities, increasing sales by 20%.● Coordinated with internal teams to ensure seamless service delivery and maintainhigh customer satisfaction.● Consistently achieved quarterly performance bonuses through the PLI program bymaintaining high client retention rates.Achievement:● Generated ₹5 lakhs in additional revenue in a single quarter through successfulupselling and cross-selling efforts.● Achieved consistent performance bonuses every quarter.

As an assistant manager, I did following:● Consulted with clients looking to migrate to Canada, providing detailed guidance andsupport through the sales process.● Utilised email marketing strategies to nurture and convert leads into paying clients.● Achieved monthly sales targets in just 15 days, generating ₹2.5 lakhs in revenue.Achievement:● Successfully surpassed the 2-month sales target in just 15 days, contributingsignificantly to company revenue.

Conducted fundraising for prominent NGOs, including Save The Children andUNICEF, through live pitches and reference-based calling.● Built and maintained relationships with donors, securing monthly commitments forongoing fundraising efforts.Achievement:● Raised the highest-ever monthly fund commitment of INR 5000.

I have started my career as a Marketing management trainee with square yards.