Assist with client marketing goals & initiatives, including social media management, print/web design, email campaigns; copywriting and editing; web content management; and maintaining company brand standards.

Managed and coordinated marketing, promotional and advertising efforts for the University of Rochester's Gwen M. Greene Career & Internship Center, and also helped to inform parents, faculty, and other constituent groups of the accomplishments of students and alumni. Started project-based consulting in July 2015.

- Supported Membership and Advancement Departments in meeting Gallery’s membership goals- Served as point of contact for Membership Department- Set positive tone for past, current + prospective members- Oversaw Membership Stewardship/Communications and Membership Events- Worked w/ Marketing Dept. + outside consultants on design & proofing of campaign materials- Ran weekly & monthly membership reports for Senior Staff, utilizing Excel, OASIS & Cognos tools

- Generated & managed all website content through Joomla CMS & Drupal CMS- Oversaw efforts to re-brand and launch new website in 2013- Developed Annual Marketing Plan for 2012, 2013 and 2014- Used Google AdWords + Analytics tools to increase website visits and analyze website hits- Boosted search rankings through SEO [achieved #1 Google ranking for select keywords]- Used Constant Contact + MailChimp to send newsletters, blasts and promotions to clients & leads- Managed all social media tools [Facebook, Twitter, Flickr, LinkedIn, Google+]- Nominated OnCell and became a finalist for RBJ “Best of the Web 2014” Award- Managed SugarCRM database for tracking and distributing inbound leads- Designed sales collateral, marketing documents, logos, brochures, advertisements- Wrote press releases and new client announcements; distributed to PR channels and local media- Ran contests/special promotions to drive leads, and developed marketing/training videos- Organized all trade show appearances and researched opportunities for visibility- Wrote winning session proposals for annual conferences and coordinated panel sessions- Wrote & edited proposals for client bids, and grew state/regional association level partnerships- Designed tour signs according to customer design specs and placed orders for production- Planned annual holiday party & coordinated volunteer opportunities

The UIA is a 501(c)3 dedicated to providing educational information and opportunities to inventors.- Designed Monthly Newsletter and Weekly Industry Updates, distributed to over 6,000 subscribers- Managed Memberships, Certification, Website, Social Media, Event Calendar & Digital Library- Project Manager for UIA’s business partnership with the 2009 National Hardware Show

- Assisted Marketing Director with graphic design & marketing projects- Contributed to email campaigns

Assisted real estate agents with marketing collateral, signage, advertising and social media

Developed ideas, edited and wrote articles for "Liberal Smarts," a biannual newsletter distributed to RIT College of Liberal Arts Alumni & Parents

Kept a daily student blog for RIT Admissions and wrote about various college experiences

- Processed/transported notes for the NTID note-taking services at the College of Liberal Arts- Assisted Liberal Arts professors with tasks- Responded to incoming students' questions

- Supported senior level account directors on day-to-day project management- Managed project timelines and follow-up action items, kept the team informed on client needs/requests- Acted as a liaison between client and agency team to relay relevant information- Provided support as needed on photo shoots and in Production Department