Freelance consultant providing strategic marketing support for several clients to establish core brand identity, leverage social media platforms to engage with the target consumer, and launch advertising campaigns to generate additional revenue.

Managing a team to execute strategic marketing plans to enhance the company’s digital presence to better reach target audience and drive new business. Designing and producing a full scale rebranding campaign to include new creative concept, print and digital advertisements, website reconstruction, company logo and tagline, promotional collateral, social media strategy development and all other additional marketing elements.

Assisted the account services team at RAPP to deliver on a new account under a tight deadline. Collaborated with the team to prioritize, organize, and execute necessary tasks to present to client.

Assisted the account services team at Blue Hive APA, a WPP multi-channel communication agency that handles all aspects of Ford’s marketing in the Asia Pacific and Africa regions. Played a key role in the coordination of multiple projects across the delivery, account, and creative team to support the major production of the Ford EcoSport pre-launch campaign. Managed several web and mobile sites in alignment with vendors, maintained strong client relationships, organized and facilitated meetings, revised information and assets from APA markets, and provided the agency and client with digital experiential disruption insights and best practices.

Worked as a marketing intern for a startup social music app. Projects included creating detailed target market and competitive analysis, development of app content and features, definition of brand platform and voice, consumer interaction management and display copywriting.