Sera Wilkie Email & Phone Number

Cremorne, Vic, Au

Melbourne, Australia

Istanbul, Turkey

- Managed the social and digital strategy for the brand, including platform launches, paid media strategy, and ongoing content development/optimisation.- Led marketing, promotional and organisational activities such as coordinating direct mail campaigns, event planning, planning print production and managing distribution and database- Designed the launch of the new company website which maximised SEO- Directed the internal and external communications and marketing department in creating company newsletter, brochures, and manage website content - Supported national brand activity, events, and media outreach to introduce new products and brand initiativesACCOMPLISHMENTS- Launched two successful marketing departments (B2B & B2C)- Managed and created custom campaigns for a database of 4000 motorcycle dealers- More than 100 successful events and ten international fairs in Italy, Germany and Turkey- Organised four yearly meetings of 300 delegates from Motorcycle Tyre Dealerships

İstanbul, Türkiye

- Follows the annual marketing budgets and competition in the market.- Manages brand/product advertising budgets effectively in compliance with company policy.- Writing reports, company brochures and similar documents- Organizing and hosting presentations and customer visits- Assisting with promotional activities- Contributed internal communications and marketing department in creating company newsletter, brochures, and manage web site content and coordinated search engine optimization activities.- Visiting customers/external agencies- Marketing, promotional and organizational activities such as coordinating direct mail campaigns, event planning, planning print production and managing distribution and database. - Helping to organise market research- Support national brand activity, events, and media outreach to introduce new products and brand initiatives.- Manage or assist with media planning, photoshoot planning, and ad creative development.- Partner with key retailers to execute coop marketing efforts and omni channel asset development in cooperation with the sales team. - Manage the social and digital strategy for the brand, including platform launches, paid media strategy, and ongoing content development/optimization with agency partners

Istanbul, Turkey

- Responsible for handling customer services, resolving client issues and extinguishing escalated complaints- Conducted research to identify new opportunities for bringing about innovation in events- Discussed specific requirements and expectations concerning the event with clients- Searched and negotiated suitable venues or locations as per the requirement and budgetary constraints of client- Carried out all the functions as per legal guidelines and regulations- Worked on determining a suitable layout and theme for the event as per client’s specifications- Facilitated communication with professionals, including venue management, stand designers, caterers, contractors and equipment rentals to ensure the efficient running of an event- Trained new and existing staff before the event so that all operations and duties were executed smoothly and as per clients’ guidelines- Customer representative and project manager of Kimberly Clark, Unilever and Kraft

Master'S Degree, Marketing

Bachelor Of Business Administration - Bba, Business Administration And Management, General

Bachelor'S Degree, Food Technology And Processing