With 9 years of experience in marketing and customer experience, I've dedicated each day to fostering close connections with clients, ensuring the highest quality standards. My focus on data analysis has underscored the pivotal role of customer experience in building brand loyalty and driving growth.My strong relationship skills and empathy enable me not only to discern customer needs, both expressed and unspoken, but also to establish meaningful connections and proactively address any challenges that may arise.As an enthusiastic learner, I'm constantly driven to explore new and innovative ways to elevate myself both personally and professionally.
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Chief Marketing OfficerGenograMilan, It -
Marketing And Customer Experience ConsultantEdison Lab Jan 2017 - Presentᐧ Improved Customer Experience by understanding clients’ needs and coordinating engaging activities with cross-functional teams.ᐧ Cultivated and nurtured long-term relationships to ensure positive customer experiences.ᐧ Managed Market & Sales ‘data analysis’ (CRM).ᐧ Managed Marketing and Communication plans andLoyalty Programs (CRM, business intelligence).ᐧ Managed Events and Exhibitions.
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Marketing And Customer Experience ManagerEvolution Feb 2018 - Nov 2021Polignano A Mare, Puglia, Italia· Built strategic relationships with customers and suppliers· Renewed existing customer base and developed customerrelationships.· Led a team of 10 internal resources.· Designed and developed events and activities focused onimproving Customer Experience.· Managed Market & Sales data analysis, and Marketingplanning (CRM based).· Designed and delivered Communication plans and Loyaltystrategies.· Designed and developed the ‘Evolution Academy’: Aninnovative and scalable learning project. -
Marketing & Customer Service SpecialistIpersport Taranto Sep 2017 - Sep 2018Taranto, Italia· Managed Customer Care and Customer Experience.· Managed Market & Sales data analysis, and Marketingplanning (CRM).· Designed and developed promo activities (Member getmember, Special moments, etc.). -
Addetta Ufficio MarketingUna Hotel Regina Feb 2015 - Sep 2015· Managed Customer service and reviews.· Managed Market analysis and marketing planning (CRM). · Managed Branding and Product Campaigns.
Serena Leo Education Details
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Digital Communication: Maximizing Technology And Data For First -
Check Out My Profile: Https://Trailblazer.Me/Id/Sereleo -
Lum School Of ManagementMaster Mirem - Innovation, Retail & E-Marketing -
Europecube Innovation Business SchoolMaster In Social Media E Digital Marketing -
Lum School Of ManagementCertificazione Bec Vantage -
Foreign Languages, Literatures, And Linguistics -
Meet Digital Culture CenterData Interpreter
Frequently Asked Questions about Serena Leo
What company does Serena Leo work for?
Serena Leo works for Genogra
What is Serena Leo's role at the current company?
Serena Leo's current role is Chief Marketing Officer.
What schools did Serena Leo attend?
Serena Leo attended Sda Bocconi, Trailhead By Salesforce, Lum School Of Management, Europecube Innovation Business School, Lum School Of Management, Università Degli Studi Di Bari, Meet Digital Culture Center.
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Serena Leo
Giornalista Wineroots.It Contributor Falstaff Italia, Corriere Vinicolo, Millevigne, Virtù Quotidiane, Pugliosità, 2Night, 20ItalieCorato
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