Serena A. Chen Email & Phone Number

- Managed end-to-end planning and all logistics for highly curated virtual, in-person, and hybrid events and full-scale corporate retreats, including client management and communication, hotel accommodations, venue selection, vendor management, event schedules, meeting production, and post-event close out.- Developed detailed budgets to track spending and negotiate contracts to ensure profitability.- Acted as the primary point of contact from pre to post-event, including providing live support and real-time troubleshooting during event execution to ensure a seamless client experience. - Developed and oversaw the expansion of Happied retreats including sales packages and proposals, deal stages, client communication timelines, and updating internal documents to achieve new KPI goals.- Managed vendor partnerships and commissions through targeted outreach and discovery calls, including the development of a new streamlined partnership onboarding plan.

San Francisco, California

- Managed all aspects of Annual Fund efforts, including donor prospecting, stewardship, portfolio management, targeted solicitation and communications, Annual Reports, and data-driven reporting to the Board.- Responsible for planning and producing all in-person, hybrid, and virtual Advancement Events, including annual galas, peer-to-peer fundraising, and donor stewardship events. - Spearheaded all aspects of event management, including venue selection, run-of-shows, ticketing and registration, contracts and budgets, sponsorship outreach, on-site management and/or day of live-streaming broadcast, email marketing, and post-event reporting. - Led meetings and regular correspondence with planning committees and vendors.

San Francisco Bay Area

- Responsible for providing on-site event management for events ranging from 100 person VIP events to 800+ galas, including the SFJAZZ Gala, New Israel Fund Guardian of Democracy Dinner, Ploughshares Fund Gala, Jobs & Housing Coalition Legacy Event, and Jewish Vocational Service Strictly Business Luncheon. - Managed set-up, programming, and day-of staff in adherence to run-of-shows. - Provided prospect reports for venue and hotel blocks.

San Francisco Bay Area

- Managed all logistical facets of fundraising, stewardship, and social events, including budgeting, project timelines, event software, vendor management and correspondence, event collateral, in-kind/sponsor solicitation, on-site management, and donor acknowledgments. - Worked collaboratively with the communications team to create event marketing content and collateral.- Donor and operational management of the Young Professionals Council.- Volunteer recruitment, management and training for city-wide events.

San Francisco Bay Area

- Executed administrative duties supporting the entire Advancement department, including managing the donor and sponsor database using Salesforce NPSP, recording moves management, donor phone calls and acknowledgments, donor gift reconciliation, and targeted mailing. - Supported the Development Operations and Advancement team in recapturing donors and lost profit in relation to the org’s monthly sustainer program.

San Francisco Bay Area

- Provided support for planning, on-site production, and post-event correspondence for internal and external events including stewardship, beneficiary, and fundraising events. Solicited for in-kind donations and developed vendor relationships. - Coordinated and managed events, volunteers, and vendors on-site, including the San Francisco Ghirardelli Chocolate Festival. - Helped to create PR and marketing material as related to special events.

Bachelor Of Arts (B.A.), Linguistic, Comparative, And Related Language Studies And Services

Associate Of Science - As, Hospitality Management

Bachelor'S Degree, Linguistic, Comparative, And Related Language Studies And Services

I spent a semester enrolled as a full immersion student at the University of Bologna. I took a variety of courses with an emphasis.