Serena Huichang Lao Email & Phone Number

United States

— Created post-event surveys to gather insights on student's experience and analyze information for future event's development — Contributed to Slate redesign for email marketing to students' post-events to highlight opportunities about our university and increasing their engagement with exploring our school— Assisted in the planning and programming of admission events to ensure the best student experience (duties included: created and mapped signage for way finding, event programming, flyer graphic design)— Conducted outreach to 1600+ students in different stages of the admission funnel: potential, inquiry, applicant, admit and enrolled through various channels (e.g., calls, emails, and in-person events) to gage their interest and connect them to higher education opportunities— Attended and contribute to campus recruitment efforts by networking with potential students at graduate fairs, community events, and open houses to understand their goals and connecting with them, increasing their awareness to our university

Claremont Graduate University

- Lead and contributed to 3 external stakeholder projects in the lab, projects including working with product from the edtech, e-commerce, and non-profit industry- Designed and selected the appropriated UX methodologies for the projects(research methodologies used included persona creation, data-driven journey mapping, user interviews, usability testing, qualitative analysis, features matrix, research and data-backed best-practices recommendations)- Recruited 10+ participants for interviews and usability testing

-Promoted from associate teacher to lead teacher after demonstrating successful co-teaching and implementation of school’s curriculum in the classroom- Coached 12 students in reading and all of them rose 1-4 reading levels(E to G, G to K) up in 3 months according to Fountas & Pinnell Benchmark Assessment Systems-Led math and literacy lessons according to curriculum design, focusing on developing comprehension and conceptualization of the story and problem-Analyzed student's academic performance data to develop plans for target learning in small groups

-Utilized Reggio-inspired and mandarin immersion methods to allow young children to grow and develop their social, emotional, and intellectual skills. -Facilitated daily conversation in English and Mandarin language to help children engage in open-ended questions and complex problem solving skills through exploration of dramatic play, provocations, and experimentation.

-Strategically planned photoshoots that can highlight the student's experiences and to increase engagements with marketing materials -Facilitated meetings and communicated regularly with the students' team to discuss the Media Office next steps and assigned projects-Directed and led photo shoots requested by various clients of the university-Recruited and interviewed 8+ potential new student hires for the office over the course of 2 years-Coordinated with student staff, clubs, students, and faculty members to set up appointments to photograph daily life on campus for the University’s Marketing Department -Edited photographs and videos for using Final Cut Pro and Adobe Lightroom for university's marketing content

Worked with alongside two other members of my college graduating class. As a team, we planned events and activities for our class to bond or to inform them about upcoming events, reached out to members of the class during difficult times, such as during midterms and final weeks, provided words of encouragement through hand-written letters. Distributed important messages and events to the members of our class through social media. Attended bi-weekly student unions meetings with the school’s Executive Councils, other class senate officers, and leadership clubs leaders .

Worked in a team serving as one of the paraprofessional Residential Life staff members during the academic year. I worked closely with the professional staff in supporting the Residential Life mission of supporting residents in cultivating a meaningful living-learning community and providing a purposeful experiential program fostering student leadership where residents develop life and interpersonal skills, self-responsibility, and an appreciation for diversity. Job responsibilities included: leading and facilitating community meetings, planning and implementing of community-building activities for residents, being knowledgeable about university services including Counseling and Career Services, Security, Facilities, Health Center, Residential Life programs, Student Affairs, and university-sponsored events, and initiating and maintaining positive relationships with residents.

- Improved experience of students interview process by streamlining the interview process through calendar invites for in-person interviews for to meet with supervisors - Enhanced worksite and supervisor experience collaboration with SYEP by providing and managing feedbacks from them and applying it during follow-ups with students - Researched better practices for virtual meetings and large group virtual job fairs to increase online engagement and incorporating them to our program’s virtual job fair- Led and trained over 100+ high school students to college students on job readiness training.- Provided resources on job placements and follow-up with their weekly progress at job sites with supervisors as part of the NYC Queens Summer Youth Employment Program (SYEP)- Tasks included worksite visits, tracking participants’ progress at assigned worksites, collecting timesheets, communicating with worksite supervisors about interns, field reporting, and payroll data entry. - Meet regularly with program staff to give progress reports on updates about participants and worksites.

Queens County, New York, United States

Master Of Arts - Ma, Applied Cognitive Psychology: Ux

Certificate, Chinese Language And Cultural Studies, Linguistics

Bachelor Of Arts - Ba, Social And Behavioral Science

Activities and Societies: Pi Gamma Mu, Student Government Class Senate, Shodography Calligraphy Club, Jyuhwa Dance Club

Associate Of Arts - Aa, Liberal Arts And Sciences/Liberal Studies

Activities and Societies: Activities and societies: President of Red Cross Club, Co-Captain of Girl's Track and Field team, Manager.