Marketing And Events Manager
Current• Managing all marketing activities for the company brands• Developing strategies and tactics to promote the company and drive quality traffic• Creating and designing a wide range of marketing materials• Working closely with external design agencies for new product and brand launch material• Launching successful marketing campaigns from ideation to execution• Trialing and implementing a variety of organic and paid acquisition media channelslike content creation, content curation, pay per click campaigns, event management,publicity, social media, lead generation campaigns, copywriting, performance analysis• Producing valuable and engaging content for company website and marketingmaterials that attract and convert target groups• Managing social media across different platforms• Building strategic relationships and partnering with key industry players, agencies andvendors• Overseeing and approving marketing material, from website banners to hard copybrochures and case studies• Implementing and overseeing the online store• Producing ideas for promotional events or activities and organising them proficientlyand successfully• Planning more than 20 company events per year from start to finish according torequirements, target audience and objectives• Analyzing past events and providing constructive feedback for improving futureevents• Recruiting and managing marketing and event staff
