Sergey Kobelev Email and Phone Number
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I have expertise in advanced technologies like generative models that automate content and image generation. I'm passionate about guiding companies through digital transformation.Using a product approach, I provide recommendations for executives on leveraging innovations like neural networks to tackle business challenges – boosting content output, improving customer service, streamlining operations.This enables organizations to implement cutting-edge solutions into everyday processes. I enjoy advising teams on integrating new technologies into key business processes and products to achieve strategic advantages.My goal is to help companies maximize the potential of innovations like machine learning for growth. Let's connect on LinkedIn to discuss how emerging technology can transform your business!
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Ai LeadMts Group May 2024 - PresentMoscow, Moscow City, RussiaAI Lead at the Intellectualization Center of PJSC MTS, a leading telecommunications operator and digital services provider in Russia. Key specialist in integrating artificial intelligence into the company's business processes and developing AI competencies of employees.Main areas of activity:Participation in the development of MTS corporate AI strategy, forming the vision for AI development in the company.Conducting a comprehensive assessment of business processes for AI implementation: analysis of over 100 processes in priority departments of the company during the first 3 months of work.Development of a methodology for evaluating the effectiveness of AI implementation, including analysis of implementation mechanics, cost assessment, and forecasting potential effects.Creation and implementation of educational programs on working with language models (LLM) for product managers and other MTS specialists.Group mentoring of employees on integrating LLM into work processes, contributing to increased efficiency and innovation of teams.Coordination of cross-functional interaction for successful implementation of AI initiatives across the company.In a short period of work, laid the foundation for systematic AI implementation in MTS, which could potentially lead to a significant increase in operational efficiency, cost optimization, and strengthening of the company's competitive advantages in the telecommunications and digital services market. -
Generative Ai ExpertAi-Boost Jan 2023 - PresentMoscowExpert in strategic implementation of generative AI to improve business efficiency. Over 16 years of experience in managing digital products, including 1.5 years of consulting top management of major companies on AI transformation.Key competencies:- Conducting strategic sessions on generative AI for top executives.- Training and mentoring top management on the practical application of AI in management.- Lectures, seminars, and consultations for the leadership of Finam, S7 Airlines, Bank of Russia, Beeline, MegaFon, PASHABank, and Unibank (Azerbaijan).- Deep expertise in generative neural networks (ChatGPT, Claude, etc.), confirmed by the Stanford course "Building AI-Enabled Organisation" and numerous implementation cases.Selected cases:Savings of 2,000 man-hours per month after implementing GenAI solutions at Finam (370 trained employees, effect within 1.5 months after a 4-week program).10% reduction in time spent by top managers after lectures on ChatGPT at an e-commerce company in Latin America.3 months of individual GenAI mentoring for S7 Airlines management.AI workshops for Beeline HR (90 people), a strategic session at Rostec, lectures at the Bank of Russia and MegaFon.Speaker at ProductCamp, Moscow School of Management Skolkovo, and Innopolis University. Co-hosted "HR + ChatGPT" event with Alena Vladimirskaya (3100+ participants). Author of publications in Forbes and Kommersant.
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Lead Product ManagerYandex Feb 2023 - Jul 2023Moscow, Moscow City, RussiaAs the lead of Yandex cashback in Russia, I manage effective integration into ecosystem services and form the economy of Plus Points. I am responsible for developing a strategy of Plus Points, creating hypotheses and developing plans to test them. My goal is to increase the efficiency of the Yandex cashback programm, which significantly improves user engagement, increases user penetration into ecosystem services and contributes to the overall growth of Yandex GMV. -
Senior Product ManagerБанк Точка Jun 2021 - Jan 2023Moscow, RussiaProject 1: Communication AutomationAs a Product Manager, I led an initiative to automate client communication for tax calculation, payment, and declaration service. Through process mapping, human involvement elimination, database structure formulation, script development, and universal message templates, we improved our communication with 300,000 clients. This initiative saved over 2000 hours per year and made our notification system more efficient.Project 2: Tariff Policy Revision for Tax calculation serviceI directed a comprehensive overhaul of our product's tariff policy. After in-depth analysis of product metrics and market research, we launched a new line of tariffs that better addressed our clients' needs. This project influenced our entire incoming client flow and positively impacted the product's and bank's economics, with an APRU increase by 14%, AVP by 70%, and a 10% rise in revenue.Project 3: Strategy Development for "Adult Business" CustomersIn a significant endeavor to attract "Adult Business" customers, I supervised a six-month strategy development process with teammates. We conducted custdev interviews with high-turnover clients, formulated a high-level product concept, conducted pilots to validate the idea, analyzed the competitive environment, and evaluated the market. We selected a niche for launching the MVP of the product and completed the strategy for presentation to the bank.In each project, I prioritized understanding the market and our clients' needs, developing effective strategies, and employing data-driven decision-making to drive improvements in our services and processes. These experiences have honed my skills in product management, strategic development, and communication, ultimately leading to significant improvements in our bank's operations and customer service. -
Senior Product ManagerMts Group Jan 2021 - Jun 2021Moscow, Moscow City, RussiaCommunication Channel Development & OptimizationIn the role of a product developer, I took charge of a broad task involving the overhaul of communication processes with corporate clients at a major bank. I implemented a unified system for managing communications, leading to significant improvements in efficiency and user engagement.Notably, I:1. Established a single-window system for all communication tasks, streamlining the entire process from the initiation of a task to post-communication analytics.2. Implemented segmented communication, resulting in an increase in conversion rates across all sectors and a shift from formal to more friendly communication tone.3. Minimized user load by reducing the number of communications, leading to more targeted and effective client interactions.The impact of these changes was significant, with the OpenRate jumping from 22% to 41% and the ClickRate rising from 0.4% to 0.7%. The knowledge and experience I gained from this project later played a crucial role in automating communications at Point, demonstrating the transformative power of well-structured, targeted communication. -
Product ManagerAlfa-Bank Oct 2019 - Dec 2020Moscow, Russian FederationWork Experience:- Leading two distinct teams: one focusing on chat for corporate clients and another on digest production.- Crafting a comprehensive 5-year strategic roadmap for both my products and those of my colleagues.- Driving product development through effective roadmap formation and prioritization.- Building high-performance teams and assessing potential teammates for soft skills during interviews.- For the 'Chat-team', I fostered close collaboration with the Customer Support Department to enhance the user experience during interactions with the bank via the internet banking platform.- In the 'Digest-team', I established processes with over 25 product owners in my department to create an unparalleled solution capable of succinctly conveying updates to customers.Project results:- Within six months, the chat in the Internet bank went from idea to the pilot stage of the chatbot in July. After that, the chat was delivered to all the bank's customers, and also became the common backend for chat in the mobile bank.- Since the first pilot release of the digest on January 1, 2020, it has become monthly. On the first day of each month, customers receive an update that includes all the events of the previous month. Six months later, a similar digest was published by Sber, and then by Otkritie, VTB and other banks. But we were the first. The digest is still being released. -
Project ManagerWorld Art Registry Jan 2019 - Aug 2019SwitzerlandAbout the project: Unified International Register of Art Objects with the use of blockchain technology for accounting and control of the ownership of the artworks and other objects of art. Work experience:- Developing a project concept from scratch.- Expert advice for the founder about the results of the work of the previous project team.- Defining the key objectives of the project.- Creation of technical documentation and formulation of the project concept.- Development of presentation materials, including a business presentation and a financial model.- Gathering a remote development team and organizing an effective work process using scrum methodology.- Prioritization of tasks to accelerate the launch of the project for the ArtBasel exhibition.- Implementation of blockchain technology in the project.- Development of the project monetization concept.- Creating document templates that serve as the basis for monetization of the project.Project results:- Successfully improved the project concept for meetings with investors.- Developed the main business process for the MVP stage, including registration of artists, adding works, verification and downloading certificates.- Implementation of blockchain in the project, with the main focus on tokenization of owners and their works of art (using the ERC-725/735 token type), as well as control of all interactions on the platform between subjects and objects.
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Founder, CeoUsefulpeople Nov 2007 - Jun 2019Irkutsk Region, Russian FederationWork experience:- Creating a business from zero without any experience.- Team management and communication with customers, consulting.- Changing the team from office-type to freelancers to manage all the processes remotely.Project results:- In 12 years we consulted more than 500 companies in web-development and marketing fields.- More than 350 sites were made in 12 years from landing pages to the Student Rating Platform for 15000 students in Irkutsk.- At the peak, there were 175 customers in the support service.
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Project ManagerLtd Nordavind Jan 2018 - Jan 2019Moscow, Russian FederationWorking experience:- Development of project documentation, the definition of goals and objectives, project roadmap.- Coordination of work with heads of directions (development, medicine) and search ofoptimum ways of the solution of arising problems.- Forming the team's work with the Scrum methodology in Jira and Redmine + daily meetings.- Development of Demo of AgeHack as an interactive prototype of the product in Adobe XD.- Presentation of the project at the conference in front of an audience of 2,000 Vietnamese. - Development of a universal methodology for AgeHack for building panels diagnosis of the health status of the user (for quick scalability of the product).- Implementing the methodology with the basis of Ray Kurzweil's books Transcend for creating an MVP product of AgeHack.Project results:- We created the idea and performed the presentation AgeHack idea to the stakeholders.- We developed MVP of AgeHack (iOS and Android apps).- We created a document for further product development, on which the team continued to work afterthe completion of my participation in the project.
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Project ManagerOpenlongevity Aug 2016 - Jan 2018Moscow, Russian FederationWorking experience:- The project idea development, creating technical documentation and roadmap.- The development of a model of monetization of the project.- Writing a WhitePaper for ICO and formation of the token economy.- Formation of the financial model. Construction of the project schedule and budget.- The formation of a team to develop the MVP.- Creating the first product.Results of the project:- While the preICO-stage (10 Oct - 10 Dec 2017), more than $70,000 was collected- More than 10 events for the presentation of the product were held- The MVP of the project was created and the community in Telegram was formed.- The first clinical study was held without the participation of pharmaceutical companies, solely in theinterests of the community. We developed a panel of 25 blood tests named OpenLongevity with doctors based on clinical trials. There was an additional site about the panel.
Sergey Kobelev Skills
Sergey Kobelev Education Details
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Software And Administration Of Information Systems
Frequently Asked Questions about Sergey Kobelev
What company does Sergey Kobelev work for?
Sergey Kobelev works for Mts Group
What is Sergey Kobelev's role at the current company?
Sergey Kobelev's current role is 17+ yr IT Expert | AI Transformation Strategist | Specialist in Generative AI | Driving Efficiency in eCom, Finance and EdTech.
What is Sergey Kobelev's email address?
Sergey Kobelev's email address is sk****@****bank.ru
What schools did Sergey Kobelev attend?
Sergey Kobelev attended Irkutsk State University.
What skills is Sergey Kobelev known for?
Sergey Kobelev has skills like Marketing Strategy, Strategic Planning, Business Strategy, Marketing, Strategy, Web Development, Management, New Business Development, Product Management, Scrum, Agile, Kanban.
Who are Sergey Kobelev's colleagues?
Sergey Kobelev's colleagues are Vadim Voronkov, Павел Уланов, Евгений Потапов, Igor Karpunin, Елена Егорушкина, Yuliya Sokolova, Sergey Okishev.
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