Apex provides SaaS platform for Healthcare Fintech space

Led UX Design initiatives for the Caesars Sportsbook mobile app, ensuring seamless user experiences and intuitive interfaces. Additionally, conceptualized and designed a diverse array of back-end products aimed at replacing restrictive third-party SAAS solutions that managed content for Caesars customers.Notably, spearheaded the successful release of two innovative back-end SAAS products within the past two years at Caesars. Led UX Design initiatives for the Caesars Sportsbook mobile app, ensuring seamless user experiences and intuitive interfaces. Additionally, conceptualized and designed a diverse array of back-end products aimed at replacing restrictive third-party SAAS solutions that managed content for Caesars customers.

Senior User Experience Designer for Sportsbook. Supporting wide range of digital products both for mobile app as well as back-end platforms alike SAAS platforms that supported customer facing mobile apps.

Product Designer specializing in SAAS product focused on customer engagement (marketing) platform. Integral in supporting CRM efforts to automate message delivery across multiple channels including push notifications, email, SMS, and others. Dedicated to humanizing connections with brands through innovative design solutions.

Lead the User Experience design efforts for beauty and wellness clients within a pharmaceutical agency, with a primary focus on renowned brands such as Alcon's AirOptix and Dailies contact lenses. Tasked with architecting the digital ecosystem vision and strategy for Alcon, a pivotal brand encompassing a wide range of vision care products and services. Key clients include Alcon (eye care), Merial (pet care), and Ipsen.

Specialized in developing digital products, including SAAS platforms and Mobile Apps, tailored for diverse B2B services across aviation, construction, farming, and engineering sectors. Proficient in conducting comprehensive User Research, implementing UX Design strategies, crafting Wireframes and Sitemaps, and building Interactive Prototypes. Collaborating seamlessly with Visual Designers, Developers, Product Managers, and Project Managers within an Agile product development framework, ensuring products are guided to successful completion.

UX Design, Interactive Design, Responsive Web Design, Wireframes, User Journey, Storyboarding, Motion Graphics Video, Banner Campaigns.Clients: NBC-Universal, Citrix, DyleTV, HELP USA, various Tech start-ups.