Sergey Leskov Email & Phone Number

Moscow, Moscow City, Russia

Moscow, Moscow City, Russia

Moscow, Moscow City, Russia

Key clients: Pfizer, Burger King, Procter & Gamble, PepsiCo, Reckitt Benckiser, Fazer, Opel, Citroen, Abbvie Pharmaceuticals.Achievements:• Won Effie 2022 Bronze award in Community Marketing• Created Pepsi Christmas campaign for European market;• Created international digital toolkit for Durex and implemented it on Russian market with over 2.1 billion impressions and over 2.3 million likes;• Launched a digital AR activation for major bank with more than 2,4 mlns active users, and 32 mlns reach.A creative digital team was built, work processes were optimized, and revenue was increased.

Moscow, Russian Federation

Key clients: L'Oreal, Garnier, General Electric, Novartis, Lexus, Lada, Volkswagen, Google, Clarins, Huawei, Mazda, Greenfield tea, X5 retail group, Novartis Pharmaceuticals.Achievements:• Creative social media content for L’oreal became best practice and was taken by global client;• Created more than 20 integrated and digital marketing campaigns including:- TikTok campaign for consumer electronic brand with more than 2,2 billion impressions,- Digital campaign for beauty products brand with more than 22 millions views and +8,4% brand consideration growth;- Digital campaign for automotive brand with more than 68 millions reach;• Developed unique interactive online presentation of new car model for automotive brand;• Reorganized creative team, improved effectiveness, processes and agency revenue;

Moscow, Russian Federation

• Created 5 360˚ ad campaigns (ATL, BTL, Digital, Event) for local and global clients including dark market;• Performed massive tobacco brand integration in big musical offline event, more than 8500 contacts acquired;• Created unique digital+offline ad campaign with interactive cigarettes pack;• Performed UX/CX analytics and made significant improvements in it for tobacco brand;

- Developing 360 degrees digital strategies (including e-mail, CRM and social media), integrated campaigns and creative activations;- Managing work of creative team- Permanent pitching work in collaboration with the new business team;- Organizing work of creative team and managing agency processes;- Training and educating of the team.Key clients: Hasbro, Jagermeister, Remington, L'Oreal

Moscow Region, Russian Federation

- Managing work of creative team (up to 10 people);- Training and educating of the team and implementing of creative methods;- Working-out creative ideas for digital integrated campaigns;- Developing creative and SMM strategies;- Participating in loyalty programs development;- Performing pitching work, preparing and presenting proposals for clients.Awards:- Silver Mercury 2016 Bronze;- Golden App 2016 Gold;- IDEA 2016 2 short-lists.- MAA Worldwide Globes 2016 Silver & 2 BronzeKey clients: Yandex, Saint Gobain, Philip Morris, Unilever, Ferrero, PepsiCo, Ritter Sport, Tetra Pak, Takeda Pharmaceuticals.

- Working-out ideas of integrated and digital campaigns;- Developing creative and SMM strategies;- Participating in loyalty programs developing;- Performing pitching work, preparing and presenting creative proposals for clients.Key clients: Saint Gobain, Philip Morris, Unilever, Ferrero, PepsiCo, Ritter Sport, Tetra Pak, Takeda Pharmaceuticals.

- Creating ideas for digital campaigns and separate activations;- Working-out creative ideas for display ads and media special projects;- Controlling design teams on projects implementation;- Implementing social media projects as a member of the team;- Performing UX analytics and consulting;- Preparing and presenting creative proposals for clients.Key Clients: Danone, Unimilk, SunInBev, MegaFon, Pharmstandart, Materia Medica, AVON, Polfarma, Pernod Ricard, Perfetti van Melle, Pfizer, Barilla,

- Making-out graphic and interactive designs for digital activations, display ads and creative proposals;Key Clients:Kimberly Clark, Beeline, KIA, Motorola, Vestel, Pharmstandard, Lukoil, Hyundai, ADATA, Airunion, Beiersdorf, SAB Miller, Akzo Nobel, Mars, Freshtel, Rosspirtprom, Sollers.

Moscow

- Making-out graphic designs and brand materials on client's side.

Moscow

- Making-out graphic materials and interfaces for e-commerce and promo websites.

Moscow, Russian Federation

- Developing interfaces and visuals for e-commerce portals.*** Ключевые словаLinkedin keywords:Creative director, creative, advertising, digital marketing, digital strategy, digital, SMM, email marketing, digital manager, CRM, creative direction, creator, group head, dark market, social media, Facebook, Vkontakte, digital strategist, strategist, marketer, marketing manager, креативный директор, креатив, групхед, стратег, диджитал, маркетолог, маркетинг, диджитал-стратегия, реклама, креатор, диджитал-стратег, диджитал стратег, продвижение, реклама