Sergey Meshchaninov Email & Phone Number

Serbia

I am responsible for the international promotion of a Grand Mobile game.

Russia

It was a 30+ people startup company, where are we worked on web and mobile services for offline meetups, to bring more p2p sociality for people in our days, but we close this company by COVID financial reasons.

Москва, Россия

Our company is a publisher for web, social and mobile games around the World. If you are looking for a good partner for Russian, European or USA market - please, send a message to me and we will discuss this business opportunity. See you!

Москва, Россия

Responsibilities:1) Create marketing department for Nika Entertainment Company. (included: find and rent office, hiring employees, create right communication between marketing department and another departments, etc..)2) Work on marketing strategy for company and for investors.3) Development and compliance KPI (including: ROI from marketing, daily\​weekly\​monthly numbers of new players, etc..)4) Learning employees and work with them on users acquisition and re-engagement in company’s games. (5 titles for social and mobile platforms) 5) Work with all traffic sources and partners.6) Participated in the creation and approval of marketing materials 7) Producing for 3 games. (game-features, viral and retention mechanics and channels, monetization)Achievements:Founded Marketing Department with 3 employees under control.ROI positive marketing efforts.Acquisition more than several millions users.Built many new partnerships with platforms and another companies.As Producer, I help for improvement metrics (k-factor, % payers, ARPU and ARPPU, retention) for Nika games.

Moscow, Russia

Responsibilities:1) Business development – looking for partners and ways to achieve mutually beneficial cooperation, concluding of contracts. (with developers, outsource companies, social networks, etc..)2) Producing for new self-development games. 3) Helping for marketing department. (looking for good advertising partnerships, creating marketing materials and creatives, etc..)Achievements:I played more than in 100 games and signed more than 15 of these games (included social, mobile and web games). Produce 2 games that was in self-development and was released.I found ways to good profitable cooperation with many advertising agencies and music companies.

Russia, St. Petersburg

Responsibilities:1) Increasing of new registrations, traffic.2) Compliance with traffic payback period.3) Effective use of corporate resources.4) Participation in development of new promotional materials.5) Participation in development of browser and mobile versions of the project.Achievements:Daily engagement of 1000-3000 new registrations meeting the requirements of payback and registration cost.Successful negotiations related to increase of free and paid mobile traffic.Development of main ideas and participation in creation of successful promotional materials (landings, banners).Participation in selecting and connecting of statistics to iOS and Android applications, participation in start-up and development of these applications.

Москва, Россия

Responsibilities:1) Business development in Russia – looking for partners and ways to achieve mutually beneficial cooperation, concluding of contracts.2) PreProduction– game management from TDA to the release.3) PostProduction - support and development of game products of the company.4) Organization and active participation in product localization in Russian, English, Polish, Dutch, German.5) Arrangement of testing department and personal involvement in testing projects.6) Arrangement of community department and personal involvement in community management in Russia and Europe.7) Organization of customer support services in Russia and Europe.8) Advertisement: advertising of products (purchasing of traffic using various advertising methods) search and implementation of new advertisement ways, creation of ideas for promotional materials and their implementation with designers, searching and integration of advertisement into our applications, looking for customers for branding of applications , integration of advertising projects from the TDA to the final.9) Search, communication and working with freelancers (designers, programmers).I achieved a lot in the company, the most important achievements:Conclusion of contracts for production of top social games, such as Zombie Island and Shadow Fight in Europe (as well as further participation in introduction of these games at the foreign markets: porting, QA, release, community, advertising).Conclusion of contracts for release of several mobile games (have not been released yet).Worked with many well-known projects of American and Russian companies, such as: Playdom, CrowdStar, Mail.ru.Increase of efficiency of working with social networks community.Development and management of an inner cross-banner network from TDA to the release.Advertisement integration into the game bringing considerable monthly income.And many other.

Москва, Россия

Responsibilities: Development of the largest project of the company - Rappelz.Increase of profit, improvement of user loyalty to the project, communication with foreign partners (from Korea), settlement of disputes and technical problems of users, reporting activities, development of sales plan and work schedule for designers and programmers as well as coordination of other departments of the company for solving of tasks required for successful operation of the project.Due to implementation of my ideas the profit of the company and loyalty of users to the project increased and a new system of attracting of new users to the project was introduced.

Бакалавр, Геодезия

Education record