Business Partner Of Aritmetika
Aritmetika Ltd London
May 2021 - Jan 2022
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Sergio Araujo Email & Phone Number
Partner
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✓ Verified August 2026
3 data sources
Profile completeness 71%
Role
Partner
Location
São Paulo, Brazil
Who is Sergio Araujo? Overview
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Sergio Araujo is listed as Partner based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Sergio Araujo.
Sergio Araujo previously worked as Business Partner of Aritmetika at Aritmetika Ltd London and Managing Director at Artsana Group. Sergio Araujo holds Conselheiro De Administração from Ibgc.
Profile bio
About Sergio Araujo
More than 35 years of professional experience with focus in sales and marketing in multinational companies leader in its field of activity and more recent, partner at a consulting firm.Strong skills in team leadership based on an engaging management style as well as in the development and implementation of new policies, processes and organization restructuring, with focus on increasing the business competitive advantage aligned with the company strategy.Result-oriented, business strategic vision, market sensitivity and adaptation to cultural and organizational changes.
9 roles
Sergio Araujo work experience
A career timeline built from the work history available for this profile.
Managing Director
Italian multinational company in the childcare segment (CHICCO BRAND), present in the Brazilian market since 1998 thought out 18 owned PoS and distributors.Managing five different Business Units in the market (nursing, juvenile, toys, clothing and shoes) with imported products, Chicco is the most complete product range for the child in the local market.In 2020, due to the Corona Virus pandemic, all the reaming shops were closed and the company pass through an important rightsizing in order to be ready to face the new normal.
May 2015 - Jan 2021
Commercial Director
First months as consultant, I was responsible for the commercial startup operation in Brazil for the Canadian Forklift and Off The Road Tire Producer after the acquisition of the local tire producer Rodaco.Main tasks were:- Identify local market potential for the forklift/off the road tires, established commercial contact with local vehicle producers and elaborate a strategic plan for the brand:- Define replacement potential for both tires segments (forklift and off the road) and draw a commercial proposal (product, price, commercial conditions, distribution plan, etc) to interact with the local market;Ad interim bases (aprox. 6 months), I was also the commercial responsible for the South and Central America operation of Camoplast Solideal.
Sep 2014 - Apr 2015
Partner
Sergio Araujo Consultoria Eireli
Strategic & operation consulting in the commercial area for auto parts and tyres such as:- Advising new business- Brand development- Market analysis and product positioning- Sales strategic plan- Retail business- Organization structure- Team building
Oct 2012 - Aug 2014
Commercial Director
Responsable for the sales of tyres in the Brazilian replacement market, with annual revenues of R$2,3 billion and a team of 158 people. Also responsible for marketing in Latin america including the development of the branding and product strategy
Aug 2006 - Feb 2012
Managing Director
Pirelli Neumaticos - Spain
Responsable for the production and sales of tyres in Spain and Portugal, with 1.100 employees and euro 296 millions in annual sales
Sep 2004 - Jul 2006
Managing Director
Pirelli Neumaticos - Venezuela
Responsable for the production and sales of tyres in Venezuela, based in Guacara with US$103 millions in annual sales and 464 dependents
Jun 2002 - Jul 2004
Latin America Export Director
Pirelli Tyres - Brazil
Responsable for sales in all countries in Latin America with exception of Brazil, Argentina and Venezuela, with sales of US$ 88 million with focus in Chile, Colombia and Mexico
May 1999 - May 2002
Managing Director
Pneuac
Retail network, a company form Pirelli Group, with 40 stores strategically spread throughout Brazil, with US$ 45 million/year in sales
Sep 1997 - Apr 1999
4 education records
Sergio Araujo education
Conselheiro De Administração
Ibgc
Advanced Management Program
Advanced Management Program
Mechanical Engineering
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What is Sergio Araujo's role at their current company?
Sergio Araujo is listed as Partner.
Where is Sergio Araujo based?
Sergio Araujo is based in São Paulo, Brazil.
What companies has Sergio Araujo worked for?
Sergio Araujo has worked for Aritmetika Ltd London, Artsana Group, Camoplast Solideal Brazil, Sergio Araujo Consultoria Eireli, and Pirelli Tyres - Brazil.
How can I contact Sergio Araujo?
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What schools did Sergio Araujo attend?
Sergio Araujo holds Conselheiro De Administração from Ibgc.
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