* Design, implementation, operation and direction of strategic digital marketing plans & eCommerce with engagement, leads and sales goals and metrics; the key areas were SEO, SEM, Social Media, eMailing, UX, Big Data & BI.* Administration, control and monitoring processes of the following brand projects: OXXO, HONDA, ACURA, ABA SEGUROS, FARMACIAS DEL AHORRO, BEREL, BMW, RAC, TELMEX, TELCEL, SANBORNS, SEARS, FAMSA, ENVIA FLORES, BANCO SABADELL, CATERPILLAR, among others.

* Creation and control of marketing digital & ecommerce plan to Grupo Famsa. Implementation of campains about SEO, SEM, Social Media, Mailing, CRM, Big Data & Content Marketing with special focus by brand. * Redesign of look & feel and web usability with base in user experience, taking as reference the principal indicators, traffic, convertion, navigation and bounce rate. * Operation of the ecommerce department with differents brands famsa.com, Banco Famsa, Verochi, Auto Famsa in the digital market based in marketing intelligence strategies by Google Analytics, Comscore and trends for sales growth in the website. Increase the PR with partners of business and sponsors.

* Implementation and control of digital marketing plans and advertising, SEO, SEM, google analytics, social media and ad network in order to generate traffic conversion. * Optimizing the user’s experience and look and feel, taking as reference the indicators and market trends by google. * Operation of the commercial department based on the implementation of market intelligence strategies by google analytics and trends for sales growth in the website. * Direction and control of e-commerce for companies as Telcel, Fedex, Claro Video, Sears, Yellow Pages and others. Marketing and public relations with brands to increase product, prices and deals.

Brand development, market intelligence, including a business and marketing plan, development of sales strategies for new products, analysis and market research, creation of conventional and digital marketing new strategies, implementation of new processes for sales marketing.

Planning and implementation of market research techniques , analysis of results and creation of strategy to be implemented, achieving significant results in market expansion, increase in sales, branding, brand value.

Diseño e implementación de estrategias de comunicación para incremento en alumnos de nuevo ingreso, firma de convenios para practicas profesionales y venta de cursos para empresas. Se logró un incremento del 20% de alumnos nuevo ingreso por cuatrimestre, un 50% en firma de convenios y 25% en venta de cursos para empresas.

Creación, coordinación e implementación de estrategias creativas de promoción, lanzamiento de nuevos productos, branding, estudios de mercado, organización de congresos y capacitaciones.

Seguimiento y modificación de campañas interinstitucionales de lanzamiento de nuevos productos a nivel nacional y regional, apoyo de logística en eventos de promoción y presencia de marca, análisis del comportamiento de mercado, de ventas por semestre y por volumen.