I’ve still in my mind a UK taxi driver with a magnet on the cockpit of his car: “I’m old enough to remember Margaret Thatcher.”With almost 35 years of experience in ICT, I’m old enough to have seen the technology revolution that changed the world and people approach to life. I have covered several professional roles: teacher, system engineer, application engineer, service manager, director of operations, on several markets dealing with different technologies. This gave me the chance to develop and strengthen excellent process organisation skills, human resources management, negotiation and selling, and client-supplier relationship.Based on my experience, I believe that the key winning points always start and end with people: if we don’t give them what they need (through technology) or what they don’t know to need yet (through innovation) we are simply putting another useless brick on the wall.My love for literature, arts, and classical music has always affected my professional experience looking for, finding, and exploiting the beauty of technology.