Sergio Serrano Nieto Email and Phone Number

- Digital Consultancy in omnichannel, marketing, and business areas.- Stakeholder and project coordination (media agency, digital, creative...).- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, App...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Strategy, implementation, and measurement of email marketing… Show more - Digital Consultancy in omnichannel, marketing, and business areas.- Stakeholder and project coordination (media agency, digital, creative...).- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, App...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Strategy, implementation, and measurement of email marketing campaigns (lead generation, A/B testing, multivariate testing, nurturing...).- Measurement and analysis of digital actions through KPIs (web analytics, campaigns...) and business objectives.- Supplier control and digital budget tracking.Tools:Universal Analytics, Google Analytics 4, Google Tag Manager, Google Ads, Looker Studio, Google Search Console, Google Ad Manager, Google Campaign Manager, Meta Business Manager, Acumbamail, MailChimp, Jira, SemRush, Woorank, Screaming Frog, Microsoft Office, Hotjar, Amplitud, SpotMe, Transistor, Power BI, CDP, Segment, Promomat, SFMC y Veeva CRM. Show less

- Digital Consultancy in omnichannel, marketing, and business areas.- Stakeholder and project coordination (media agency, digital, creative...).- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, App...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Strategy, implementation, and measurement of email marketing… Show more - Digital Consultancy in omnichannel, marketing, and business areas.- Stakeholder and project coordination (media agency, digital, creative...).- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, App...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Strategy, implementation, and measurement of email marketing campaigns (lead generation, A/B testing, multivariate testing, nurturing...).- Measurement and analysis of digital actions through KPIs (web analytics, campaigns...) and business objectives.- Supplier control and digital budget tracking.Tools:Universal Analytics, Google Analytics 4, Google Tag Manager, Google Ads, Looker Studio, Google Search Console, Google Ad Manager, Google Campaign Manager, Meta Business Manager, Acumbamail, MailChimp, Jira, SemRush, Woorank, Screaming Frog, Microsoft Office, Hotjar, Amplitud, SpotMe, Transistor, Power BI, CDP, Segment, Promomat, SFMC y Veeva CRM. Show less

- Digital Consultancy in omnichannel, marketing, and business areas.- Stakeholder and project coordination (media agency, digital, creative...).- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, App...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Strategy, implementation, and measurement of email marketing… Show more - Digital Consultancy in omnichannel, marketing, and business areas.- Stakeholder and project coordination (media agency, digital, creative...).- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, App...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Strategy, implementation, and measurement of email marketing campaigns (lead generation, A/B testing, multivariate testing, nurturing...).- Measurement and analysis of digital actions through KPIs (web analytics, campaigns...) and business objectives.- Supplier control and digital budget tracking.Tools:Universal Analytics, Google Analytics 4, Google Tag Manager, Google Ads, Looker Studio, Google Search Console, Google Ad Manager, Google Campaign Manager, Meta Business Manager, Acumbamail, MailChimp, Jira, SemRush, Woorank, Screaming Frog, Microsoft Office, Hotjar, Amplitud, SpotMe, Transistor, Power BI, CDP, Segment, Promomat, SFMC y Veeva CRM. Show less

Digital consultant for companies in various sectors. Particularly specialized in the Pharma sector.- Digital Consultancy.- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, app...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Measurement and Analysis of digital actions (web analytics, campaigns...).-… Show more Digital consultant for companies in various sectors. Particularly specialized in the Pharma sector.- Digital Consultancy.- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, app...).- Design and execution of SEO strategy (on-page SEO, off-page SEO, technical SEO, content).- Optimization of the customer journey (UX, UI) for digital assets.- Measurement and Analysis of digital actions (web analytics, campaigns...).- Supplier control and digital budget tracking.Tools:Google Analytics, Google Tag Manager, Google Ads, Google My Business, Data Studio, Google Search Console, WordPress, Business Manager, Acumbamail, MailChimp, SemRush, Woorank, Screaming Frog, Sharepoint, Microsoft Office, Hotjar y CRM. Show less

- Coordination among digital agencies, media, and marketing and trade teams.- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, app...).- Attraction, acquisition, and lead generation through commercial actions on the database and lead nurturing. As well as content strategy.- Management and control of digital assets such as domains, websites, applications, content management software... in direct contact with the IT technical… Show more - Coordination among digital agencies, media, and marketing and trade teams.- Implementation, monitoring, optimization, and measurement of campaigns (SEM, programmatic, social media, app...).- Attraction, acquisition, and lead generation through commercial actions on the database and lead nurturing. As well as content strategy.- Management and control of digital assets such as domains, websites, applications, content management software... in direct contact with the IT technical team.- Configuration, implementation, measurement, visualization, and interpretation of data obtained in the Digital Analytics process, as well as the planned strategy. Parameters include URLs, objectives, events, tracking pixels, attribution, conversions...- Support to the legal and fiscal area in the preparation and control of the necessary legal documents for carrying out digital activations and compliance with GDPR.- Planning, monitoring, and control of the digital budget.Tools: Google Analytics, Google Tag Manager, Google Ads, Google My Business, Google Merchant Center, Google Optimaze, Google Data Studio, Google Search Console, Firebase, WordPress, Drupal, Facebook Business Manager, HTML y CSS básico, Twitter Ads Manager, HUB de contenidos, LinkedIn Ads Manager, Socialbakers, Mention, u’QR, Acumbamail, MailChimp, SemRush, Ahrefs, Screaming Frog, Microsoft Office y CRM. Show less

- Digital consultancy during the development, monitoring, and closing stages of Digital Campaigns in External/Internal Media.- Management and control of Group's Digital Assets such as domains, websites, applications, content management software... in direct contact with the IT technical team.- Configuration, implementation, measurement, visualization, and interpretation of data obtained in the Digital Analytics process, as well as the planned strategy. Parameters include URLs… Show more - Digital consultancy during the development, monitoring, and closing stages of Digital Campaigns in External/Internal Media.- Management and control of Group's Digital Assets such as domains, websites, applications, content management software... in direct contact with the IT technical team.- Configuration, implementation, measurement, visualization, and interpretation of data obtained in the Digital Analytics process, as well as the planned strategy. Parameters include URLs, objectives, events, tracking pixels, conversions...- Planning, monitoring, and control of the digital budget.Tools:Google Analytics, Google Tag Manager, Google Data Studio, Google Trends, WordPress, Socialbakers, u’QR, MailChimp, Acumbamail, Oracle, SemRush, Microsoft Office y CRM. Show less

- Web management BackOffice environment.- Content creation for blogs, apps, and websites.- CRM platform management.- Sales controlling and results reporting.Tools: CRM, Google Analytics, Wordpress, Microsoft Office

- Content creation for social media, blogs, and websites.- Coordination of the design team and management of the content plan.- Management of social media campaigns.- Lead generation and database exploitation through email marketing actions.- Support for the sales and administrative department.- Keyword strategy by category.- Search engine positioning strategy (on-page SEO and off-page SEO).- Setting objectives, KPI analysis, and results reporting.Tools:… Show more - Content creation for social media, blogs, and websites.- Coordination of the design team and management of the content plan.- Management of social media campaigns.- Lead generation and database exploitation through email marketing actions.- Support for the sales and administrative department.- Keyword strategy by category.- Search engine positioning strategy (on-page SEO and off-page SEO).- Setting objectives, KPI analysis, and results reporting.Tools: Google Analytics, Google Keyword Planner, Google Trends, Wordpress, MailChimp, CRM y Microsoft Office. Show less