Sergio Borrero
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Sergio Borrero Email & Phone Number

Hunter Douglas | Ex-Diageo | Trade Marketing | Ventas | Emprendedor | HUGE Dream Growth | Transformación 🚀 | at Hunter Douglas, Inc.
Location: Bogota, D.c., Colombia 7 work roles 2 schools
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Current company
Role
Hunter Douglas | Ex-Diageo | Trade Marketing | Ventas | Emprendedor | HUGE Dream Growth | Transformación 🚀 |
Location
Bogota, D.c., Colombia
Company size

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Sergio Borrero is listed as Hunter Douglas | Ex-Diageo | Trade Marketing | Ventas | Emprendedor | HUGE Dream Growth | Transformación 🚀 | at Hunter Douglas, Inc., a with 1486 employees, based in Bogota, D.c., Colombia. AeroLeads shows a matched LinkedIn profile for Sergio Borrero.

Sergio Borrero previously worked as AP Business Manager at Hunter Douglas, Inc. and Director at Laminados Y Blindados Sa. Sergio Borrero holds Bachelor Of Science (Bs), Business Administration And Management, General from Colegio De Estudios Superiores De Administración.

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Hunter Douglas, Inc.

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Profile bio

About Sergio Borrero

Business Leader | Multicultural Team Builder | Results-Oriented Sales ProfessionalBusiness leader with a strong record of delivering significant commercial results and developing high-performing multicultural teams. My experience spans commercial frontline and strategic roles in premium drinks, communications, and architectural product industries.Skilled in leading high-growth B2B and B2C across LATAM and the multicultural U.S. market, I have a solid business acumen and focus on performance. I specialize in commercial strategy, operational excellence, and growth. I excel in sales planning, client relations, negotiations, brand management, and trade marketing planning and execution.

Listed skills include Marketing Management, Estrategia De Mercadotecnia, Management, Key Account Management, and 13 others.

Current workplace

Sergio Borrero's current company

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Hunter Douglas, Inc.
Hunter Douglas, Inc.
Hunter Douglas | Ex-Diageo | Trade Marketing | Ventas | Emprendedor | HUGE Dream Growth | Transformación 🚀 |
pearl river, new york, united states
Employees
1486
AeroLeads page
7 roles

Sergio Borrero work experience

A career timeline built from the work history available for this profile.

Ap Business Manager

Current

Bogotá, Distrito Capital, Colombia

Hunter Douglas es el principal fabricante mundial de revestimientos para ventanas, así como uno de los principales fabricantes de productos arquitectónicos. Nuestra fortaleza es la capacidad de desarrollar productos sustentables, patentados, innovadores y de alta calidad que se pueden encontrar en los segmentos: residencial, industrial, institucional, hotelero, infraestructura, entre otros; en todo el mundo.

May 2019 - Present

Director

Bogotá D.C., Colombia

Laminados y Blindados S.A es uno de los mayores productores de vidrio de seguridad laminado y blindado a nivel nacional, con más de 25 años de experiencia en el mercado ha desarrollado productos de alta especificación amigables con el medio ambiente y generadores de espacios más seguros y confortables.Encargado de rediseñar el modelo de negocio enfocado en estrategias comerciales y operacionales para Colombia. Logros:- Consolidación de un equipo estable y comprometido de 70 personas.- Incrementar el margen operacional de acuerdo al lineamiento de los accionistas, 15%. - Incremento de las ventas del 30% entre 2018 y 2019.- Implementación del plan de inversión para la operación local > US 2M.- Lanzamiento de nuevas líneas de producto -LAMIGLASS Design- logrando ventas marginales en el segmento interior y mobiliario.

Jan 2009 - Apr 2019

Trade Marketing Manager

Celexpress - Grupo Gilinski

Miami, Florida

Celexpress, Inc. provides telecommunication services. The company offers international commercial and wholesale telephony services through its subsidiaries. It provides long distance calling, pay phones, and hospitality services. Additionally, it offers operator and dictionary assistance, voice over Internet, and toll free services

Aug 2006 - Nov 2008

Consumer Strategy Manager

Orbitel (Une-Epm)

Nueva York , Estados Unidos

•Handle integrated marketing/sales plan for Orbitel pre-paid products in New York, New Jersey, Massachusetts and Connecticut.•Conducted a Marketing/Sales research study over Massachusetts, Connecticut and Rhode Island and introduced Orbitel products in these states.•Introduced Orbitel prepaid products for Ecuador, Dominican Republic and Mexico in the North East area.

Jun 2004 - Jul 2006

Key Account Manager

Bogotá D.C., Colombia

•Developed and implemented integrated marketing/sales plan to meet Carrefour - Olimpica objectives, expectations, goals and drive sales.•Produced impressive results, boosting sales by 22% in one year period and significantly reducing operating fees.•Handled the investment budget for exhibition and impulse in retail stores. $300,000USD annual budget.•Developed tracking mechanisms to monitor retail stock and accounts receivables.

Jan 2002 - Mar 2003

Trade Marketing Associate

Bogotá D.C., Colombia

•Successfully delivered from 1,000 to 1,700 creative promotional activities annually for Diageo. Managed $250,000 USD annual trade marketing budget.•Improved client’s databases including tracking of brand’s shares, volumes, pricing and promotion performance. Increased 30% on trade client base. •Successfully designed and implemented Back Bar Visibility Program in the on trade. Obtained exclusive exhibition for Diageo's portfolio in the principal on trade outlets in Bogota, overachieving the target by 113%.

Feb 2000 - Dec 2001

Marketing Assistant

Bogotá D.C., Colombia

•Prepared and executed Smirnoff’s Launch Plan and campaign development along with Brand Manager and Marketing Director. •POP development for brands and lead negotiations with suppliers.•Keep A&P budget in control and elaborated reports for Brand Manager and Marketing Director.•Negotiated with on trade clients to implement events and promotions for all major brands.

Feb 1999 - Dec 2000
Team & coworkers

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2 education records

Sergio Borrero education

FAQ

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What company does Sergio Borrero work for?

Sergio Borrero works for Hunter Douglas, Inc..

What is Sergio Borrero's role at Hunter Douglas, Inc.?

Sergio Borrero is listed as Hunter Douglas | Ex-Diageo | Trade Marketing | Ventas | Emprendedor | HUGE Dream Growth | Transformación 🚀 | at Hunter Douglas, Inc..

Where is Sergio Borrero based?

Sergio Borrero is based in Bogota, D.c., Colombia while working with Hunter Douglas, Inc..

What companies has Sergio Borrero worked for?

Sergio Borrero has worked for Hunter Douglas, Inc., Laminados Y Blindados Sa, Celexpress - Grupo Gilinski, Orbitel (Une-Epm), and Diageo Colombia.

Who are Sergio Borrero's colleagues at Hunter Douglas, Inc.?

Sergio Borrero's colleagues at Hunter Douglas, Inc. include Kris Keeler, Zach Wright, Ashley Saelee, Tonia Kimble, and Jenessa Hunter.

How can I contact Sergio Borrero?

You can use AeroLeads to view verified contact signals for Sergio Borrero at Hunter Douglas, Inc., including work email, phone, and LinkedIn data when available.

What schools did Sergio Borrero attend?

Sergio Borrero holds Bachelor Of Science (Bs), Business Administration And Management, General from Colegio De Estudios Superiores De Administración.

What skills is Sergio Borrero known for?

Sergio Borrero is listed with skills including Marketing Management, Estrategia De Mercadotecnia, Management, Key Account Management, Consumer Behaviour, Trade Marketing, Negotiation, and Brand Management.

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