Sergio Gustavo Cota Email & Phone Number

São Paulo, Brazil

I am actually leading the team that generates demand in Latin America. I manage a group of vendors and demand resources that brings more than 2,000 bsuiness opportunities per year to our sales pipeline.

São Paulo Area, Brazil

I am responsible for lead generation, all size companies, which represents 80 million euros per year for SAP in Latin America. I lead the relationship with Sales and other Marketing teams, looking for improvements to business generation.I have had an excellent experience managing a succeeded transition of demand generation hub from Buenos Aires to Sao Paulo, Brazil. Project deployed in less than 1 month.I have also deployed a Demand Generation team focused in Inside Sales, that… Show more I am responsible for lead generation, all size companies, which represents 80 million euros per year for SAP in Latin America. I lead the relationship with Sales and other Marketing teams, looking for improvements to business generation.I have had an excellent experience managing a succeeded transition of demand generation hub from Buenos Aires to Sao Paulo, Brazil. Project deployed in less than 1 month.I have also deployed a Demand Generation team focused in Inside Sales, that increased 20% the pipeline generation year over year.I am also a Social Selling Program Manager, responsible for training sales colleagues and new trainers in Latin America. I have been involved in this program since the begging, in June 2015, helping to train hundreds of sellers to use LinkedIn to increase their sales. Show less

São Paulo Area, Brazil

I have leaded and deployed several BPO projects focused in e-commerce, importation, logistic and storage business for customers in IT/High Tech and consumer goods market.I have been responsible for the start up of the succeeding first contact center operation in Brazil. This role included staffing, recruitment, training, purchasing and full facilities definition.

São Paulo Area, Brazil

During my first experience in SAP, I have been responsible for lead generation model development for medium and small enterprises using TeleMarketing, which represented 80 million dollars per year for SAP in Latin America. I have also been the interface with local countries, Latin American, United States and European Marketing teams.I leaded the deployment of global quality control practices, training, and performance reporting provisions. Also I have been responsible for the development… Show more During my first experience in SAP, I have been responsible for lead generation model development for medium and small enterprises using TeleMarketing, which represented 80 million dollars per year for SAP in Latin America. I have also been the interface with local countries, Latin American, United States and European Marketing teams.I leaded the deployment of global quality control practices, training, and performance reporting provisions. Also I have been responsible for the development and deployment of best practices for SAP’s Latin American TeleMarketing effort based on collaboration with and research of successful activities in other regions or countries.I have Managed the launch of demand generation hub in Buenos Aires for developing prospects in all of Latin America. Project deployed in 6 months (ahead of schedule), success case recognized with an award (Amauta Award).Responsible for the Increase of performance per employee in SAP call centers form 0.3 prospects per day in small enterprises to 1 per day, a 300% per person improvement. Show less

São Paulo Area, Brazil

- Management of several customers such as NET, AON, Santander Bank, Philips, Brazilian National Mail, Speedy, etc. Leadership of projects up to 400 people, with sales and service goals reached. - Coordinate large teams: recruiting, hiring, employee development and training.- Establish goals agreed upon with customers, such as sales objectives, service levels, abandon rate, absenteeism, turn over, monitoring, dimensioning, etc. - Manage the outcome of financial results, including… Show more - Management of several customers such as NET, AON, Santander Bank, Philips, Brazilian National Mail, Speedy, etc. Leadership of projects up to 400 people, with sales and service goals reached. - Coordinate large teams: recruiting, hiring, employee development and training.- Establish goals agreed upon with customers, such as sales objectives, service levels, abandon rate, absenteeism, turn over, monitoring, dimensioning, etc. - Manage the outcome of financial results, including optimizing resources based in budget and new business opportunities. Show less

São Paulo Area, Brazil

- Launch in Brazil of Microsoft Product Activation.- Trilingual and bilingual operations administration (English, Spanish and Portuguese), localized in more than one country, generating integrated services for customers.- Experience in quality management using COPC and by monitoring evaluations.

Buenos Aires, Argentina

- Leadership of the deployment of the first call center for Microsoft product activation.- Knowledge of Call Center software and technologies such as IVR, CMS, CRM and ERP.

Buenos Aires, Argentina

I have sold MSDN and TechNet by phone. These products were annual Microsoft subscriptions for helping developers and technical supporters.

Buenos Aires, Argentina

- Advertising coordinator in several communication medias, such as magazines, web, radio and TV; leading a team of editors, designers, journalists and distributors. - Deployment of commercial proposals with sales visual material for sales team support.

Buenos Aires, Argentina

Supported the advertising sales team with proposals and other commercial activities.

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor, Advertising